What does an Account Manager do?
Account Managers handle any big picture issues a client is facing. They typically act as a link between the company and clients to ensure all of their needs are being met and that they’re satisfied with the work the company’s providing them. They may work in many different industries, including marketing, advertising, software, financial services or event management. Account Managers usually assess the needs of the client and find creative solutions to large problems they’re facing. They constantly work to brainstorm new ways to maintain a strong, positive relationship with clients. Account Managers may also negotiate client contracts, research current client behaviors and identify new business opportunities with existing clients.
Account Manager skills and qualifications
A successful Account Manager should have various skills and qualifications that fulfill the prerequisites for your job opening, including:
- Satisfactory problem-solving skills to help resolve customer complaints or needs
- Excellent verbal and written communication skills to communicate product ideas to clients
- Up-to-date understanding of the industry’s consumer behavior
- Strong customer service and interpersonal skills for dealing with different types of customers and clients
- Exceptional analytical skills for analyzing client data
- Time management and multitasking skills in order to handle multiple tasks and clients at once
- Advanced motivational and negotiation skills
- Strong organizational skills and attention to detail
Account Manager salary expectations
The average salary for an Account Manager is $63,348 per year. This salary may differ based on your company’s location and industry and the candidate’s education and experience.
Account Manager education and training requirements
Educational requirements for Account Managers may vary from one job to another, and the degrees they should have may depend on your specific industry. In general, candidates should at least have a bachelor’s degree in business administration, marketing, sales or another similar field. Some employers, however, prefer to hire applicants with a master’s degree and knowledge of client relations. Other companies may look for candidates who have certifications in their field, such as the Strategic Account Manager Certification offered by the Strategic Account Management Association.
Account Manager experience requirements
Most companies look for Account Managers who have plenty of experience in the industry. Some may prefer candidates who have previous experience as Account Managers or in similar leadership roles, while others may accept applicants who have many years of experience in lower-level positions in the same field. These candidates may have experience from internships or entry-level positions like Junior Account Executive, Assistant Account Manager or other similar roles in sales or marketing.
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