Community Manager Job Description: Top Duties and Qualifications

A Community Manager, or Content and Community Manager, creates and manages a company’s brand voice and image. Their duties include creating and publishing content on all media platforms, reviewing social media and other marketing metrics to build and improve campaign strategies and crafting responses to customers’ feedback and messages on various platforms.

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Community Manager duties and responsibilities

The primary role of this person is to serve as the point of contact for the online community and stakeholders. Once hired, the Community Manager will often have these responsibilities:

  • Develop a content marketing plan and editorial calendar.
  • Create engaging and shareable content for a blog, Facebook page, monthly newsletters and/or promotional videos.
  • Provide community feedback to the management and stakeholders.
  • Plan and execute community initiatives and programs.
  • Monitor social media campaigns and analyze web traffic from the online community using key performance indicators (KPIs).
  • Find new marketing and outreach opportunities to push brand image and products.
  • Work with journalists and PR agencies to ensure accurate brand representation.
  • Participate in social events, corporate events and workshops.

Community Manager Job Description Examples:


Community Manager

Frenglish Connection is a customer-driven company that helps clients create or expand their existing businesses. We are founded on the ideals of the entrepreneurial spirit, and firmly believe that we can help people find better lives by freeing them from a traditional job to work for themselves.

Are you organized, detailed and do you love maintaining order?

Do you have experience in customer service or an administrative background?

Would you say that you're more tech savvy than the average individual?

Our Community Manager

As our Community Manager, your primary responsibility will be to support our growing community in any way possible as you will be our members' first point of contact when they reach out for support.

You will join our team as a full-time, salaried employee working 100% remotely. That's right, you can work from anywhere! As long as you have a computer and a solid internet connection, you should be able to perform your job duties as Community Manager from wherever you like. Our office hours are 10 [website] to 6 [website] EST, which is when we would like you to work as well so that we can easily communicate via instant messenger and Zoom video calls as needed.

Your duties will include:

  • Email & social media inbox management

  • Answering member questions & assisting with technical issues

  • Managing membership payments, subscriptions & refunds

  • Creating & maintaining SOPs (standard operating procedures) for your tasks

  • Scheduling mass communication broadcasts, such as emails & social media posts

  • Assisting other team members with their daily tasks when needed

  • Continually updating our programs and content as needed

  • Managing relationships with affiliate partners

    Experience & skills required:

  • Customer service

  • Administrative support

  • Forum moderation

  • Membership retention (preferred, but not required)

  • G Suite (Google Drive, Gmail, Google Docs, Forms, etc.)

  • Facebook (Page & Group management, Ads)

  • InfusionSoft (preferred, but not required)

  • Kajabi (preferred, but not required)

  • Zapier (preferred, but not required)

  • Zoom (preferred, but not required)

    Key attributes we're looking for:

  • Organized and detail-oriented

  • Self starter who takes initiative

  • Strong verbal & written communication skills

  • Excited about opportunity to work from home

  • Positive personality, despite occasional challenges or difficult people

  • Takes pride in doing their very best on every project, no matter how small

  • Flexibility / ability to adapt to change & unexpected circumstances

  • Responsible enough to work independently & meet deadlines

  • Natural problem solver with ability to "figure it out"

  • Strong love for continuous learning

  • Strong time-management skills

  • Technologically-inclined


  • Salary of $28,000-$35,000 per year based on experience

  • Gym wellness program

  • Simple IRA matching

  • Health insurance

  • Dental insurance

  • Vision insurance

  • Paid time off

    Job Type: Full-time

    Salary: $28,000.00 to $35,000.00 /hour


  • Customer Service: 2 years (Preferred)


  • English (Required)

    Working Days:

  • Monday (Required)

  • Tuesday (Required)

  • Wednesday (Required)

  • Friday (Required)

  • Thursday (Required)

    Work Location:

  • Fully Remote


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Retirement plan

  • Paid time off

  • Flexible Professional development Monday to Friday
  • ×

    Community Manager

    BE Valued. BE Rewarded. BE Fulfilled.

    Join a team that is driven by excellence, integrity, passion and dedication. At Greystar, it is our goal to continually encourage our teams to go Beyond Expectations (BE). As the global leader in multifamily real estate, we have an exciting opportunity for an experienced Assistant Community Manager

  • to join our team!

    Job Description

    This position assists the Community Manager in overseeing and managing the financial aspects of the community by completing accounting and bookkeeping tasks, preparing financial reports, processing invoices for payment, collecting payments, using the property management software to record, track, and report on all financial workings of the community.

    What your day might look like

  • Collecting and posting rent, fees, and other payments, preparing daily bank deposits and processing invoices and payables.

  • Reviewing and submitting invoices from vendors, contractors, and service providers for payment by reconciling work performed or products purchased

  • Process resident move-outs by reviewing lease terms and notice requirements and processing the disposition in accordance with established procedures and legal requirements.

  • Respond to resident questions, concerns and requests in a timely manner, and taking appropriate action to resolve and address service issues.

  • Acts as the on-site supervisor in the absence of the Community Manager

    What we are looking for

  • Previous property management experience is required, fee management preferred

  • Proficient in MS Office Suite and Yardi/OneSite software

  • Being financially savvy; previous experience in creating/adhering to budgets, fiscal reporting

  • Excellent communication skills; ability to read, write and communicate effectively

  • A high school diploma or equivalent and professional knowledge of business discipline are required.

    What we can offer you

  • Competitive salary

  • Excellent benefits package including medical, dental, vision, disability insurance

  • Retirement savings with a 401(k) and company match

  • Generous holiday & vacation package

  • Opportunities for growth and advancement

    Your Opportunity is Beyond Expectations: BE

  • Greystar.

    For additional information; visit our website at [website] EOE

    ADD Your Special Requests IN This BOX:

    Job Type: Full-time

    Salary: $17.00 to $19.00 /hour


  • property management: 1 year (Required)

  • leasing: 1 year (Required)

  • yardi: 1 year (Preferred)

  • customer service: 1 year (Required)

  • assistant manager: 1 year (Required)

    Additional Compensation:

  • Other forms

    Work Location:

  • One location


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Retirement plan

  • Paid time Monday to Weekends required
  • ×

    Community Manager

    Love coming to work everyday! Plenty of Places Apartment Homes is a dynamic multi-family residential management company with communities located in California, Colorado, and Nevada. We are currently looking for an Assistant Community Manager. As an assistant, you would play a valuable role in the success of the community. You would assist the Regional Manager with overseeing the community, assist with various reporting functions, leasing and rent collection.

    Benefits include:

  • Top pay for the right candidate

  • Paid holidays

  • Paid Time Off

  • 401K

  • Medical, Dental and Vision

  • Paid weekly


  • High school diploma or equivalent

  • Minimum 1-year Assistant Manager experience

  • Assist the community manager in the day to day operation of the community

  • Self-starter attitude, reliability, discretion and ability to maintain a professional attitude and appearance at all times

  • Ability to thrive in a fast-paced environment

  • Attention to detail and accuracy with good organizational skills

  • Ability to work in a team environment

  • Strong communications skills

  • Ability to work with a diverse group of people to include co-workers, vendors, and customers.

  • Excellent customer service and sales skills

  • Computer skills and property management software experience required

  • Valid driver's license, reliable transportation

    Job Type: Full-time

    Salary: $13.00 to $20.00 /hour


  • Apartment Management: 1 year (Preferred)


  • High school or equivalent (Required)


  • Driver's License (Required)


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Retirement plan

  • Paid time off


  • What does a Community Manager do?

    Community Managers usually work in a company’s marketing or public relations department building strategies to increase brand awareness. They organize, implement and manage engaging marketing campaigns on numerous outlets, like emails, videos, blog articles and social media platforms. 

    Community Managers will also collaborate with the sales and development teams to learn more about the product they’re selling and to better understand the needs and goals of consumers. They’ll use this information to create targeted campaigns and build relationships with customers. After publishing campaigns, Community Managers will monitor the results and adjust their marketing efforts accordingly.

    Community Manager skills and qualifications

    A good Community Manager should have strong academic credentials from an accredited institution of higher learning and specific traits. To be considered for this job, the following skills and qualifications may be required:

    • 3+ years experience in a communications or PR role
    • Ability to develop creative, engaging and original content
    • Exceptional written and oral communication skills
    • Good customer service and interpersonal skills
    • Friendly and outgoing personality
    • Knowledge of search engine optimization (SEO) and web metrics
    • Proficient in word processing applications, spreadsheets, presentation software and social media management tools
    • Good judgment and problem-solving skills

    Community Manager salary expectations

    The average salary for a Community Manager is $49,978 per year. Compensation can include bonuses, overtime, dental, medical and a 401(k). Candidates with significant work experience, a proven track record in running community campaigns and more advanced qualifications may receive higher salaries.

    Community Manager education and training requirements

    Candidates should typically have a bachelor’s or associate degree in marketing, PR, communications or a related field. A background in journalism and public relations or any customer service experience is a plus. In most cases, no professional training is required for this role as it is a position which the candidate grows into as they advance in their career. Certifications in HubSpot, Hootsuite, Google Analytics or Facebook Blueprint can make applicants more competitive. New hires will usually receive an orientation on social media management and branding for their organization.

    Community Manager experience requirements

    Candidates for this position should have at least 3 years of marketing, content management and publishing experience. Experience with social media platforms such as Facebook, Twitter, YouTube and LinkedIn is preferred as they will be managing the company’s accounts and pages on those sites. Knowledge of social media management tools like Hootsuite is important. Any professional certification is a bonus, but not necessary. Since this is a dynamic field, the candidate also has to stay up to date with developments, changes and trends in the social landscape.

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    Frequently asked questions about Community Managers


    What's the difference between a Community Manager and a Social Media Manager?

    While both positions hold similar responsibilities of maintaining a brand’s voice, there are some key differences regarding how both roles present themselves online. Community Managers may use their personal social media account to post about a brand or to respond to customers’ responses or feedback. Social Media Managers primarily post updates using the company’s social media pages. 

    Community Managers can hold many of the responsibilities Social Media Managers have by posting on both their personal and company accounts. Social Media Managers typically never use their own account to promote their company’s brand. 


    Who do Community Managers report to?

    The person Community Managers report to typically depends on the department they work in and the size of the company. In smaller companies, a Community Manager may work within their own department and report to the Chief Operations Officer or another high-level staff member.

    Community Managers who work in larger companies may work in the marketing or public relations department, so they typically report directly to the Director of Marketing or Public Relations or the Vice President of Communications. Some may work in the sales department establishing the brand’s voice collaborating with the Director of Sales to ensure they’re properly representing the company.


    Who reports to Community Managers?

    There are some companies where Community Managers work independently and don’t have anyone reporting directly to them. At larger companies where Community Managers handle more work items, they may have an Assistant Community Manager who reports to and works alongside them. Assistant Community Managers handle smaller day-to-day communication-related tasks and other clerical work to free up the Community Manager’s time so they can complete larger, big-picture tasks. 

    Some Copywriters, Graphic Designers or other marketing employees may deliver their projects to the Community Managers for approval to ensure their images and content aligns with the company’s brand voice.


    What makes a good Community Manager?

    An effective Community Manager has experience working with computers, social media outlets and analytical platforms, as many of their responsibilities consist of building, managing and tracking online campaigns. 

    They must also have a strong knowledge of common social media and online marketing trends to create campaigns that match the voice and behaviors of many users on those outlets. Great Community Manager candidates should also have strong written and verbal communication abilities since they’re regularly interacting and building relationships with both customers and other employees.

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