Marketer Job Description: Top Duties and Qualifications

A Marketer, or Marketing Professional, is responsible for working with other marketing staff to develop unique campaign ideas to market a company’s products, services or overall brand identity. Their duties include completing market research to identify target audience demographics or reviewing previously successful marketing campaigns, working as part of a team to accomplish tasks by set deadlines and making adjustments throughout marketing campaigns to achieve better engagement from consumers.

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Marketer duties and responsibilities

A Marketer works with other members of a sales or marketing team to plan, execute and monitor a successful marketing campaign. Their duties and responsibilities often include:

  • Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns
  • Creating editorial and content creation calendars for various media platforms and outlets
  • Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
  • Producing a brand style guide that best captures the company or client’s voice and mission
  • Helping team leads set, allocate and monitor the budget of each project
  • Meeting with clients to discuss brand guidelines, goals, budget and timelines
  • Conducting market research to determine a target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
  • Researching previous successful campaigns to understand what worked, what didn’t and what can be improved
  • Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary

Marketer Job Description Examples:



Fresh new faces and talented individual's are needed to fulfill multiple advertisement contracts, We are looking for unique people who are looking to break into the advertisement industry. No previous experience required raw talent and professionals encouraged to apply. We are looking to bring on multiple models , marketing, and social advertisement marketing individuals weekly pay and the chance for future contract work, if this sounds like you please apply.

Job Types: Temporary, Contract

Salary: $15.00 to $25.00 /hour

Full Time Opportunity:

  • Yes

    Work Location:

  • Multiple locations


  • Work from home

  • Flexible schedule

    Employment Length:

  • Varies

    This Company Describes Its Culture as:

  • Detail-oriented -- quality and precision-focused

  • Innovative -- innovative and risk-taking

  • Aggressive -- competitive and growth-oriented

  • Outcome-oriented -- results-focused with strong performance culture

  • People-oriented -- supportive and Job Is:

  • A good fit for applicants with gaps in their resume, or who have been out of the workforce for the past 6 months or more

  • Open to applicants who do not have a college On call

  • Other
  • ×


    Atlanta Dental Management Group based in Sandy Springs GA is seeking permanent hire with Flexible start date. If you want to go on vacation or looking to move to Atlanta before starting, that works. Our group is very High Tech and uses a lot of advanced software to manage the business. You will be part of this new, young, fast-moving team that will handle some of the areas below. Before we get to that, here is a list of helpful qualities for this position:

  • You do not need to know much ahead of time, we can teach you if you are smart and are willing to learn.

  • You do NOT need a college degree.

  • You must be very smart

  • You must be willing to come in early and stay late

  • You must be willing to answer and deal with stuff after hours and weekends

  • You must be diligent and have attention to detail

  • You must be able to think out, research, and solve problems on your own.

  • You must be highly adaptable, a quick learner, a self starter, and highly coachable.


  • Managing Google AdWords/ CPC campaigns

  • Google SEO

  • Wordpress / Yoast / SEM Rush

  • Editing website copy

  • Social Media marketing

  • Coordinating web and graphic design


  • Managing job ads

  • Screening incoming applicants

  • Conducting phone interviews


  • Quickbooks Online

  • Front Office (approx 1-2 day per week)

  • Checking patients in and out


  • Treatment planning and presentation

  • Remote Front Office

  • Answering phone calls

  • Scheduling

  • Insurance claim management

  • Insurance Credentialing

  • Posting payments and explanation of benefits


  • Insurance Billing

  • Doctor Credentialing

  • Treatment Coordinator Stuff

    Other Tools you must use and master

  • Google Docs & Sheets

  • Asana Task Management System

    Required: In order to be considered, you will be required to take the test at the link below. We do not interview applicants that have not completed the test. It will take approximately 20 minutes and will require your full attention.


    Job Type: Full-time

    Salary: $42,500.00 to $47,500.00 /year


  • High school or equivalent (Required)

    Additional Compensation:

  • Bonuses

    Work Location:

  • One location


  • Dental insurance

  • Paid time off

    This Job Is Ideal for Someone Who Is:

  • Dependable -- more reliable than spontaneous

  • Adaptable/flexible -- enjoys doing work that requires frequent shifts in direction

  • Autonomous/Independent -- enjoys working with little direction

    This Job Is:

  • A good job for someone just entering the workforce or returning to the workforce with limited experience and education

  • Open to applicants who do not have a college Monday to On call
  • ×


    Become a Marketing Affiliate for Unlimited Hope Financial. This is a commission based position. The amount of money you make depends on you. Unlimited Hope Financial is a credit restoration business. As a marketing affiliate you are required to promote and be active on social media. For the first 15 clients you refer that successfully sign up you earn $30 for each person. Sign up your first 15 people the first day. That's $450 you will make on the first day. After you bypass 15 successful clients. Your pay goes up to $50 per client. There is no limit to how many clients you can refer to sign up.

    Job Type: Commission

    Salary: $30.00 to $50.00 /hour


  • Sales: 1 year (Preferred)

    Commission Only:

  • Yes

    Additional Compensation:

  • Bonuses

    Work Location:

  • Fully Remote


  • Work from home

  • Flexible schedule

    This Job Is Ideal for Someone Who Is:

  • People-oriented -- enjoys interacting with people and working on group projects

  • Autonomous/Independent -- enjoys working with little direction

    This Job Is:

  • A job for which military experienced candidates are encouraged to apply

  • Open to applicants who do not have a high school diploma/GED

  • A “Fair Chance” job (you or the employer follow Fair Chance hiring practices when performing background checks - learn more at [website]

  • A good fit for applicants with gaps in their resume, or who have been out of the workforce for the past 6 months or more

  • A good job for someone just entering the workforce or returning to the workforce with limited experience and education

  • A job for which all ages, including older job seekers, are encouraged to apply

  • Open to applicants who do not have a college diploma

  • A job for which people with disabilities are encouraged to apply


  • Other

    Company's website:

  • [website]

    Company's Facebook page:

  • Yes
  • What does a Marketer do?

    Marketers typically work for corporations across industries as members of the marketing department, but they also work for marketing firms to complete contractual jobs for clients. They work closely with Content Creators, Project Managers, Marketing Specialists and Marketing Coordinators to determine the best methods for marketing a company’s products or services throughout marketing campaigns. Their job is to make presentations on campaign progress and strategize the right formats to reach consumers through their marketing campaign.

    They may also be responsible for overseeing a company’s social media accounts or using their skills to create content like articles, blog posts, logos or infographics.

    Marketer skills and qualifications

    A Marketer uses various soft skills and industry knowledge to create and execute marketing plans for their company or clients, including:

    • Effective writing, speaking, presenting and active listening skills
    • Good interpersonal skills, including the ability to collaborate with management, team members, clients and customers where applicable
    • Familiarity with content management systems, webpage analytics, customer relationship management and other relevant software
    • Data analysis, critical thinking, problem-solving and decision-making 
    • Understanding of industry best practices
    • Creativity, adaptability and familiar with current marketing trends
    • Excellent collaboration and teamwork skills
    • Project management skills, like goal-setting and deadline management
    • Great organization, time management and prioritization abilities
    • Comfortable in high-pressure and fast-paced environments

    Marketer salary expectations

    Marketers earn an average of $14.10 per hour. Pay rate may depend on level of education, experience and geographical location.

    Marketer education and training requirements

    Entry-level Marketer candidates likely have an associate or bachelor’s degree in fields like marketing, advertising, communication, public relations or business administration. These programs provide candidates a foundation in marketing principles and best practices in marketing communication, consumer behavior and psychology, market research, sales, statistics, computer science and finance. Many candidates pursue training through practical coursework, projects and internships or cooperative education programs. Experienced Marketers may have a bachelor’s or master’s degree and professional marketing certification.

    Marketer experience requirements

    Entry-level Marketers may have previous experience in internships or other marketing roles, such as Marketing Assistant. Other relevant entry-level experience in customer service, retail or in an industry related to the products or companies being marketed is also applicable. Experienced Marketers may have a few years of experience in sales, promotion, marketing, advertising or public relations. Those with more than 5 years of experience may be ready to take on more complex tasks or leadership responsibilities.

    Job description samples for similar positions

    If the job description for Marketer does not suit your needs, view descriptions for related professions:

    Frequently asked questions about Marketers


    What is the difference between a Marketer and a Salesperson?

    The difference between a Marketer and a Salesperson lies in job focus and subsequent job responsibilities. For example, Marketers work as members of the marketing department to complete market research, strategize campaign ideas and create campaign schedules. Their main goal is to promote awareness about their employer’s products, services or brand identity with the hope of increasing consumer engagement with their business.

    In contrast, Salespeople work as members of the sales department within a corporation. They engage with consumers over the phone or in-person to tell them about company products and services and how they can benefit them. Their main goal is to promote sales of products or services and enhance revenue for their employer. Salespeople and Marketers typically collaborate on marketing or advertising initiatives for upcoming product launches or product sales.


    What are the daily duties of a Marketer?

    On a typical day, a Marketer starts by checking their email and voicemail to respond to time-sensitive messages from Managers or team members. They review data from current campaign initiatives and compile reports to present during marketing meetings. Throughout the day, they strategize with their team members about current or future marketing campaigns and approve content ideas. Marketers also create polls to distribute on different platforms so they can learn more about consumer demographics and potential target audiences.


    What qualities make a good Marketer?

    A good Marketer is someone who has an understanding of the industry they work in. They use their knowledge of consumer habits, industry competitors and industry trends to aid the creation of marketing campaigns. They value continued education and look for certification programs to enhance their skills in areas like content creation, marketing analytics or SEO tactics. Further, a good Marketer values the ideas of other Marketers and enjoys working as part of a team to accomplish tasks. A good Marketer also has a creative mindset that allows them to develop unique marketing strategies or campaign themes.


    Who does a Marketer report to?

    A Marketer typically reports to the Marketing Manager when working as an internal company employee in the marketing department. Marketing Managers act as a point of communication for Marketers to get advice about campaign ideas or approval for additional budgeting needs. For Marketers working at marketing or advertising firms, they report directly to the Firm Manager to receive client assignments and ask questions.

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