Product Manager Job Description: Top Duties and Qualifications

A Product Manager, or Product Design Manager, is responsible for overseeing all activities relating to researching, designing and marketing products on behalf of their employer. Their duties include completing market research to find out more about competitor products or customer needs, overseeing a team of product professionals and department budgets and coordinating with the customer service department to identify potential product defects or customer suggestions.

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Product Manager duties and responsibilities 

Product Managers are responsible for overseeing and managing the production of a product from beginning to end, which can involve:  

  • Using market research to get ideas for products that customers will want 
  • Helping to oversee the design and manufacture and planning how to market and promote the product to the public
  • Defining product marketing communication objectives
  • Comparing the company’s products to competitor’s products in order to assess competition in the market     
  • Providing management with analyses and reports and responding to questions and requests from management
  • Specifying and overseeing the research needed to determine the needs and desires of customers
  • Reviewing and adjusting inventory levels and product production schedules to maintain product availability 

Product Manager Job Description Examples:


Product Manager

Founded in 2014, Notion Digital is a rapidly growing mobile app and media company. The core of our business has been built around a portfolio of mobile apps with millions of downloads. In addition to our apps we also have several other digital properties with an expanding footprint across multiple channels of digital media which continues to grow daily. We are a lean, collaborative and fast growing team that has created one of the world’s largest mobile portfolios in its vertical, and we’re growing rapidly in 2020!

Who we are looking for:

The Digital Product Manager is ideal for someone who has a passion for digital products, creating engaging content, growing an engaged user base, and is driven by success. You will make an immediate impact in working to create a new website for our already rapidly growing audience. If you are someone who thrives in building products that user’s love, have strong technical understanding, an eye for design, and thrive working in a fast paced environment with a highly collaborative team, then we want to speak to you today!


  • The mission of this role is to grow an engaged audience by creating web and digital products that our user’s love

  • Lead the build of a new Web property for our existing audience by coordinating with designers, developers, and our internal team

  • Oversee content creation process from helping to determine what content to create, coordinating with freelancers, and staging the content for publication

  • Write technical specifications for developers for the creation of new features and maintain internal documentation of product releases

  • Responsible for developing features and creating content which drives organic growth to our web and other digital properties

  • Increase user retention rate across our properties by understanding our audience and developing new features to maximize user engagement

  • Monitor, react to, and grow important audience KPIs such as daily user retention, time on site, RPC, and organic traffic

    Required Qualifications:

  • Strong experience managing digital web products (content-based sites a plus)

  • An eye for UI/UX design and being able to communicate with designers and developers

  • Strong written and verbal communication skills.

  • Very organized with a high attention to detail

  • Analytical; excellent knowledge of Google Analytics and web based KPIs

  • Ability to execute at a very detailed level while keeping the big picture in mind

    Preferred (Bonus) Qualifications:

  • Basic understanding of Html and CSS

  • Experience with Wordpress or other CMS

  • Experience working in both mobile apps and web based products

  • Experience managing designers and developers

  • Previous history creating a successful website from idea to deployment

    We offer a competitive compensation plan with salary and bonus, health insurance, 401k, option plan and unlimited vacation policy.

    This is a remote / work from home / WFH position

    Job Type: Full-time

    Salary: $60,000.00 to $85,000.00 /year


  • Product Management: 1 year (Preferred)

    Additional Compensation:

  • Bonuses

    Work Location:

  • Fully Remote


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Retirement plan

  • Paid time off

  • Flexible Parental Monday to Friday
  • ×

    Product Manager

    Interviews to be held via Zoom conference

    We are seeking a highly organized, diligent and computer savvy candidate to assist in growing our company by analyzing current products, environments, current/future trends and competition to improve and optimize our product line.

    Prior experience in the specific job/category is not required, but is preferred.

    Job description includes, but not limited to:

  • Sourcing new products and opportunities

  • Working on current product development initiatives through all phases

  • Sourcing new suppliers

  • Working with existing suppliers to coordinate shipments and inventory

  • Creating and issuing purchase orders

  • Optimize supplier relationships (logistics, costs, packaging, etc.)

  • Optimize current assortment by analyzing packaging, colors, functionality, etc.

  • Coordinate with office and team members on product feedback

  • Research product feedback and implement changes

    Candidates must:

  • Be highly proficient in Microsoft Excel

  • Be highly proficient in computer research

  • Have strong communication skills

  • Have strong organizational skills

  • Be willing to travel, if necessary/required (company paid)

    Hours: Monday - Friday, 8:30am - 5:00pm. We offer benefits, as well as health/fitness credits.

    Due to the current Covid-19 matter, initial interviews will be conducted by video/Zoom conferences. You must have a smartphone or computer (preferred) to attend the interview via video conference.

    Job Type: Full-time


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Paid time off

  • Other

    Visa Sponsorship Potentially Available:

  • No: Not providing sponsorship for this job


  • Monday to Friday

    Benefit Conditions:

  • Waiting period may apply

  • Only full-time employees Temporarily due to Covid-19
  • ×

    Product Manager

    Seeking product manager to create and launch new products, physical and/or digital for an author launching a new book expected to reach a large audience of potential customers.

    The person I'm looking for will not only have a skillset in product creation, but have a deep understanding and experience of how to reach new customers outside of just the book readers.

    Someone with previous sourcing and amazon fba experience preferred.

    Must be goal oriented, extremely organized, motivated, and have a desire to help others.

    Job Types: Full-time, Part-time

    Salary: $50,000.00 to $80,000.00 /year


  • Product Management or development: 1 year (Preferred)

    Application Question:

  • What interests you about this specific job, and do you have experience with both a physical product sold Online and the marketing side of that product?

    Do you have experience in creating, and sourcing a product?

    Do you have experience with amazon fba?

    Please describe these experiences.

    Additional Compensation:

  • Bonuses

    Work Location:

  • Fully Remote


  • Work from home

  • Flexible schedule

  • Professional development assistance

  • Other

    Typical start time:

  • 9AM

    Typical end time:

  • 5PM


  • Monday to Yes
  • What does a Product Manager do? 

    Product Managers typically work for corporations across industries that create and sell products for consumers. They work closely with Product Engineers to ensure the creation of quality products and consult with marketing professionals about how to market products to the public. Their job is to relay information between product teams and upper management and compile reports to propose new product ideas. They may also be responsible for managing the manufacturing process for products and deciding the product production rate based on consumer responses.

    Product Manager skills and qualifications

    A Product Manager should have a passionate dedication to their craft and a desire to work with peers that inspire them on a daily basis. While specific skills and qualifications may vary depending on position and employer, typical skills and qualifications included in a Product Manager job description include:  

    • Excellent written and oral communication skills are required since the Product Manager has to communicate with team members, other departments, upper management and consumers of the company’s products
    • Expertise in the product or market including specific technical or industry knowledge
    • Superior project management and interpersonal skills
    • Ability to maintain a keen attention to detail, multitask and work well under pressure
    • Natural tendency to be curious, positive and creative
    • Team player who collaborates well with others
    • Sincere empathy for the customer and a commitment to delving deep into the challenges they present or experience

    Product Manager salary expectations 

    A Product Manager makes an average of $106,773 per year. Salary may depend on level of experience, education and the geographical location. 

    Product Manager education and training requirements 

    Most Product Manager positions require a bachelor’s degree in business or a related field such as economics, communication, advertising, marketing or statistics. Depending on the industry, a bachelor’s degree in engineering, agriculture, technology or other areas related to a specific industry might be more appropriate. Product Managers typically obtain training on the job by working at lower-level positions.

    Product Manager experience requirements 

    Employers generally prefer people with experience both in the product development area and experience in the employer’s industry. Employers also look for expertise in other areas of management where the applicant had to deal with problem-solving, decision making, time management, leadership and other similar soft skills required for the Product Manager position.

    Job description samples for similar positions 

    If the job description for the Product Manager does not suit your needs, view descriptions for related professions:

    Frequently asked questions about Product Managers


    What is the difference between a Product Manager and a Project Manager?

    The difference between a Product Manager and a Project Manager is their specific job responsibilities and areas of expertise. For example, Product Managers specialize in overseeing product teams, including Product Engineers, Designers and other personnel. Their goal is to create and refine company products that customers will want to buy. In contrast, Project Managers oversee a broader scope of responsibilities. Instead of focusing specifically on how to design and market products, they focus on setting deadlines, ensuring product quality and making sure that product tasks stay within set budgets.


    What are the daily duties of a Product Manager?

    On a typical day, a Product Manager starts by checking their schedule for upcoming deadlines for prototypes or marketing initiatives. They hold meetings with the product team to address changes to budgets or recent customer feedback about existing products. Throughout the day, they visit with team members to test prototypes, look at product blueprints and discuss materials needed to make products. Product Managers also meet with marketing professionals to determine how to market upcoming products and drive sales.


    What qualities make a good Product Manager?

    A good Product Manager is someone who has an innovative mindset. This quality enables them to review product defects and strategize how to overcome them for maximum customer satisfaction. They have a natural ability to lead, allowing them to keep their team motivated and on task to complete their duties by set deadlines. A good Product Manager values continued education and looks for ways to increase their knowledge of their industry and product design software. 

    A good Product Manager also has excellent interpersonal communication, which allows them to effectively speak with the product team, marketing team, upper management personnel, accounting professionals and the customer service department.


    Who does a Product Manager report to?

    Product Managers usually report to the Director of Product Management at a corporation. These individuals provide Product Managers with budgets for developing and marketing products. They may also provide them with deadlines for development stages and help Product Managers address product concerns. Product Managers can also report to the Chief Product Officer or Vice President of Engineering, depending on the organization structure of their company.

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