Sales Engineer Job Description: Top Duties and Qualifications

A Sales Engineer, or Customer Engineer, is a sales professional who specializes in understanding all of the technical aspects of a technical product and explaining them to potential consumers. Their duties include consulting on product development, explaining product features to customers during live demonstrations and negotiating contract terms.

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Sales Engineer duties and responsibilities

Their work is not only to prepare presentations for clients but also to assess the equipment to see if the products meet customer demands. Here are some of the top responsibilities of Sales Engineers in a company: 

  • Prepare and give technical presentations to explain to customers how the products and services work.
  • Work with the customers and Engineers to ensure the equipment meets the system requirements.
  • Communicate with the sales team to understand consumer demands and offer sales support where necessary.
  • Secure orders, guarantee product standards and assure product delivery.
  • Establish customer rapport and acceptance.
  • Plan for modifications to products to meet consumer demands.
  • Help clients to solve problems with product usage.
  • Recommend new and improved products to the customers and explain how the equipment will be more cost-effective.

Sales Engineer Job Description Examples:


Sales Engineer

Currently looking for talented sales professionals (tech-savvy) to onboard and support new B2B clients who buy VoIP termination/origination (DID and outbound SIP) for call centers and resellers.


  • Provide pre-sales solution designing to help close new VoIP sales opportunities

  • Work closely with network operations and network monitoring teams

  • Work with Tier1 suppliers to open and resolve tickets and perform testing

  • Identify and create new account relationships from leads, cold calls, and other internal sources

  • Maintain and grow acquired new business to maximize revenue growth, while continuing efforts in new business development

  • Navigate effectively in newly acquired accounts to upsell and cross-sale in solutions based selling approach.

  • Proactively suggest and implement system and process improvements

  • Assist clients with remote troubleshooting of their SIP-based PBXes

  • Go down to any level, including front line, to troubleshoot specific VoIP issues

  • No roles, no escalations. Sometimes you double as front line CSR. At other times you are the Sales Engineer assisting with new install


  • Knowledge of VoIP industry is a Must!

  • . Hunter for leads, clients and logo clients

  • Develop sales approaches and pitches that speak to the customers' needs, concerns, and objectives

  • Understanding and some experience with Professional Services and Consulting engagements

  • Hands-on experience with outbound sales techniques (prospecting, cold calling, emailing, etc.)

  • 1,5-4 years of sales experience combined with a technical role (required)

  • Excellent written/verbal communication skills

  • Self-driven, internal motivation and drive to succeed in a goal-driven position

  • University degree not required. Come on. No one majored in VoIP.

    What WE Expect From YOU

  • You will be expected to develop a deep understanding of industry trends and competitive offerings

  • Product expertise. Knowing how our software helps accomplish the business goals of the client and being able to demonstrate the features and functionality that address the use cases of the client, from both a business-user and an end-user perspective.

  • Integration expertise. Understanding and being able to explain how our software integrates with the relevant and related tools / systems that our clients use

  • Presentation and communication skills. Being able to provide product, technical, and integration expertise in a way that removes confusion, doubt, or uncertainty.

    What WE Offer

    We offer competitive compensation packages with a bonus plan and benefits commensurate with experience. It is a full-time position. Medical, dental, vision and 401K as well as other small perks to be discussed separately. All your information will be kept confidential according to EEO guidelines.

    With us you'll enjoy the best of both worlds: start-up environment with established company resources. Everyone has a voice and we are open to new ways of thinking, especially those that will contribute to our overall success. Opinions and ideas are always welcome, in fact, they are encouraged!

    Job Type: Full-time

    Salary: $65,000.00 to $90,000.00 /year

    Additional Compensation:

  • Commission

  • Bonuses

    Work Location:

  • One location


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Retirement plan

  • Paid time off

  • Other

    Paid Training:

  • Yes


  • Team Lead

    Typical start time:

  • 10AM

    Typical end time:

  • 7PM

    This Company Describes Its Culture as:

  • Innovative -- innovative and Aggressive -- competitive and Monday to Friday
  • ×

    Sales Engineer

    Sales Engineer

    Job Summary:

    Fujitsu is seeking a dynamic Sale Engineer who will support the Northern California and/or Seattle Territory. The Sales Engineer serves as a liaison in the sales process when complex and technical equipment or services are involved. Hvac Sales Engineer (SE) reports directly to the Sales Director with primary responsibility to manage Distributors and Reps within the territory and grow overall sales of Airstage VRF and Outside Air product lines.

    Supervisory Responsibilities:

  • None


  • Consults with existing and potential clients to assess and understand equipment needs and systems requirements.

  • Drafts or assists with the drafting of presentations and other documentation and materials that explain products and services to customers.

  • Provides expertise and support to sales teams to communicate products, services, and client needs.

  • Ensures that customer needs are met, which may include product modifications.

  • Proposes improved materials or products to customers and explains benefits of changes.

  • Provides support to customers and resolves problems with installed equipment.

  • Prepares product orders and schedules deliveries.

  • Assists with research and development of new products.

  • Performs other duties as assigned.


    Required Skills/Abilities:

  • Excellent verbal and written communication skills.

  • Excellent sales and customer service skills with a proven ability to explain technical products to non-technical audiences.

  • Ability to apply engineering, technology, or other related principles to product sales.

  • Excellent organizational skills and attention to detail.

  • Proficient with Microsoft Office Suite or related software

  • 5 years’ experience, in depth knowledge of application and design of Commercial (primarily) and Institutional and residential Hvac systems and equipment. VRF experience required. Solid understanding of building and mechanical codes required.

  • Professional commercial Hvac Sales Engineer experience (distribution related experience preferred), including customer needs assessment, sales plan development, pipeline development, and territory growth preferred.

  • Advanced working knowledge of all Microsoft Office Software. Experience with CRM Systems, AutoCAD, Revit, and energy audit programs desirable.

    Education and Experience:

  • Bachelor’s degree in Engineering or field related to products and services being sold preferred.

  • Two to four years of related product or sales experience required.

  • Bsme or Bsee preferred, [website] is a plus

    Job Type: Full-time

    Additional Compensation:

  • Bonuses

    Work Location:

  • Fully Remote


  • Health insurance

  • Dental insurance

  • Vision insurance

  • Retirement plan

  • Paid time off

  • Work from home

  • Flexible schedule

  • Parental leave

    Paid Training:

  • Yes

    This Job Is Ideal for Someone Who Is:

  • Dependable -- more reliable than spontaneous

  • People-oriented -- enjoys interacting with people and working on group projects

  • Adaptable/flexible -- enjoys doing work that requires frequent shifts in direction

  • Detail-oriented -- would rather focus on the details of work than the bigger picture

  • Achievement-oriented -- enjoys taking on challenges, even if they might fail

  • Autonomous/Independent -- enjoys working with little direction

  • Innovative -- prefers working in unconventional ways or on tasks that require creativity

  • High stress tolerance -- thrives in a high-pressure environment


  • Monday to Friday

    Benefit Conditions:

  • Waiting period may Yes
  • ×

    Sales Engineer

    Sales Engineer/Designer Wanted!

    We are a Low Voltage/Technology Integration organization whose focus is 100% customer satisfaction the first time, every time. With a portfolio of repeat, satisfied Commercial and Residential clients throughout Texas, we pride ourselves on the relationships we build with our clientele and are looking for Team Members to help carry that torch.

    At the request of our clients, we are continuing to grow in the Texas market. We are currently seeking Account Executives to help build relationships with new and existing clients needing the following services:

  • Security Alarm

  • Access Control

  • Cctv

  • Audio Visual & Automation

  • IP Networks


    - Results Driven Self Motivator

    - Great customer connectivity is a must!

    - Industry related knowledge is required

    - Must hold a valid driver’s license and be able to satisfactorily meet our insurance carrier minimum requirements for “safe drivers”

    - Must be able to pass a criminal background check

    What you’ll have access to:

    - Competitive pay! Work with the best, be the best, and get paid the best!

    - Bonuses

    - Health & Dental Insurance

    - And more…

    Your Day to Day

    The System Design Engineer will support the outside sales staff by designing and estimating low voltage systems [website] access control, intrusion alarm, video surveillance, mass notification, and Audio/Video). Additionally, this person will also be responsible for coordinating with outside vendors on structured cabling systems, site audio/video, sound masking, etc.

    How our Process Works

    - Serve as a technical resource by responding with correct and prompt information to sales and operations team requests related to designing low voltage systems design, support infrastructure, installation, and testing/certification.

    - Interpret project blueprints and other construction documents at a high level of understanding, including but not limited to plans, specifications, reporting, and quality requirements.

    - Assists in the development of access control and video surveillance design templates, standards, and guidelines to improve department accuracy and efficiency.

    - Prepare and submit RFI responses prior to the due date to clarify discrepancies in the specifications, plans and/or scope of a project designed by an outside architect/consultant.

    - Responsible for proper product application, accurate estimate generation and detailed proposal creation based on customer requirements, construction document constraints, and known performance standards.

    - Provides technical product expertise and support to all team members.

    - Other responsibilities, as assigned.

    A little about us and our clients:

    We continue to be entrusted by countless clients to provide exceptional service! Our teams pride themselves on integrity, fair pricing, and outstanding service every time. Sound like a place you’d be proud to work with?

    Remember; we hire you, to retire you!

    Job Type: Full-time

    Salary: $50,000.00 to $85,000.00 /year


  • relevant: 5 years (Required)

    Additional Compensation:

  • Bonuses

    Work Location:

  • Multiple locations


  • Health insurance

  • Dental insurance

  • Vision insurance

    Paid Training:

  • Yes


  • Ops Manager

    This Company Describes Its Culture as:

  • Detail-oriented -- quality and precision-focused

  • Innovative -- innovative and risk-taking

  • Aggressive -- competitive and growth-oriented

  • Outcome-oriented -- results-focused with strong performance culture


  • Monday to Friday

    Benefit Conditions:

  • Only full-time employees Temporarily due to Covid-19
  • What does a Sales Engineer do?

    Sales Engineers are a key part of the sales team for a technically complex product or service. They often work in business-to-business sales, outfitting other companies with equipment and technology to improve their operations, optimize customer satisfaction and increase profits. Sales Engineers meet with sales leads and customers to discuss how their products can fulfill the consumer’s technical needs. 

    Sales Engineers may lead a sales team of Salespeople who rely on the Sales Engineers to understand customer specifications and recommend the correct products. Sales Engineers develop materials to explain different aspects of a product and describe the benefits of making a purchase, for both the consumer and the sales team.

    Sales Engineer skills and qualifications

    In order to perform well in their fields, Sales Engineers need to be directly involved in the product’s technological or scientific development process. Here are some of the top skills and qualifications a Sales Engineer uses: 

    • Reliable technical background
    • Good marketing skills and business sense
    • Ability to work with others as a team
    • Ability to build client relationships easily
    • Analytical ability and great problem-solving skills
    • Presentation skills and ability to convey product value
    • High-level organizational skills for maintaining sales territory
    • Self-confidence to support persuasion and sales efforts

    Sales Engineer salary expectations

    The average salary for a Sales Engineer is $114,587 per year. Salary may depend on the level of experience, education and the geographical location. Sales Engineers can also earn an average of $20,000 per year in commissions. The typical tenure for this position is one to three years. 

    Sales Engineer education and training requirements

    Sales Engineers should have a bachelor’s degree in engineering, but in some cases advanced levels of experience and training within a company can replace the educational requirement. Most Sales Engineers are required to work independently as salespeople. Therefore, the position often requires a mentor who is familiar with the company culture, procedures and customers. Many Sales Engineers complete continuous training to keep their knowledge of technical subjects up-to-date.

    Sales Engineer experience requirements

    Prospective Sales Engineers should get ample sales experience before applying for a Sales Engineering job. To make sales, Sales Engineers need to understand the market as much as they may understand your products. They must also possess a track record of marketing complex enterprise solutions. 

    Job Description samples for similar positions

    If this Sales Engineer job description sample was not exactly what you’re looking for, here are a few similar positions that you may be interested in: 

    Frequently asked questions about Sales Engineers


    What is the difference between a Sales Engineer and a Salesperson?

    Sales Engineers and Salespeople are both sales professionals who work with clients to help them make a purchase. The main difference between the two roles is that Salespeople can sell any kind of service or product while Sales Engineers work with scientific, technological and mechanical products that require advanced knowledge to understand and implement. Salespeople tend to work in a retail environment selling directly to the consumer, though some Salespeople sell B2B products that require less technical knowledge. Both Salespeople and Sales Engineers rely on a combination of product knowledge and customer relationships to close a sale.

    Sales Engineers have additional responsibilities like collaborating with the product development team to make adjustments to item specifications and customize products to fulfill a customer’s needs. They assist with coordinating delivery and installation and troubleshoot and issues after a sale.


    What are the daily duties of a Sales Engineer?

    Sales Engineers spend their time doing research, meeting with clients and responding to problems or feedback. When they start working with a new product, Sales Engineers study the specifications and perform extensive research to learn everything they can about the product’s functions. They communicate with Product Engineers and make recommendations about possible improvements. Sales Engineers search for sales leads and schedule meetings to demonstrate their products and answer technical questions. 

    Before meeting with clients, Sales Engineers prepare presentations to explain each product in detail and discuss the different benefits of using their technology. The Sales Engineers can help potential customers perform a needs assessment and determine how their products can address problems within the company.


    What are the characteristics of a good Sales Engineer?

    Good Sales Engineers are passionate about technology and learning how things work. This means that they’re usually highly curious and creative individuals who are excellent at problem-solving and using logical reasoning. They’re also great at using interpersonal skills to convince others to see their point of view, building relationships as the basis for making sales. They’re charismatic, persuasive people who are confident in themselves and the products they’re selling. Successful Sales Engineers are also good teachers, able to show other people how to carry out technical tasks and operate their most complex products.


    What should you look for on a Sales Engineer's resume?

    When hiring a Sales Engineer, look for relevant experience with the technology you’re selling. Sales Engineers must have a background a technical field related to the product they’re selling. Even if they don’t have experience with your exact product, the Sales Engineer should use their resume to confirm that they’ll be able to learn about the product and understand its technical aspects. Sales Engineers who sell chemical compounds will need different skills and experience on their resume than those who work in computer science. Sales Engineer resumes should also feature communication and presentation skills.

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