Content Strategist

Job Details

Job Location: Hybrid – Primarily Virtual and Fort Belvioir, VA

Position Type: Full Time

Salary Range: Undisclosed

Job Category: Communications

** Please provide a resume.

Description

COMPANY

A boutique communications agency with a strong presence in strategic outreach. Arillic is a supplier and partner to the federal government and its supporting teams. We are seeking a motivated and energetic Content Strategiest. Arillic is growing and looking for eager individuals to join our team.

POSITION SUMMARY

The Content Strategiest will work across a myraid of projects but primarily support the end client The Defense Threat Reduction Agency (DTRA). More specifically, supporting the Public Affairs Office (PAO) and Information Resliance Office (IRO).

The Content Strategiest shall work with PAO directly to address the emerging challenges in the external information environment, shape the operational environment to achieve Information Resilience strategic objectives and goals and secure a positive brand identity. To ensure optimal branding and reputation management, in unison with the DTRA PA office, the contractor shall coordinate and socialize multiple internal and external publics to gauge interest, capture-create accurate content that mitigates or counters disinformation/misinformation and ensure the agency maintains a positive image.

RESPONSIBILITIES

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

• Role reports to Program/Project Manager on project
• Responsible for concept design, production, and release of printed and electronic materials that include but are not limited to, layout using InDesign software, and Adobe Photoshop.
• Digital content creation for various media platforms and the DTRA official website
• Advanced strategic message development, writing and copyediting knowledge
• Brand management and image promotion skills
• Key social media and traditional media performance monitoring, evaluation and metric analysis for DTRA media platforms and products
• Post-media campaign analysis
• Support videographers and video journalist to capture and draft articles that align with director-level and IRO communication intent, ensure for a positive public reputation, and/or provide awareness of DTRA’s activities for media use.
• Investigate, design and develop digital media that supports DTRA’s Public Affairs Office efforts in attaining an information advantage through countering FMI and promulgating agency activities.
• Collaborate with DTRA internal and external subject matter experts (SMEs) to ensure content accuracy in each new communication product. Fact-checking methods and tools will be used to thoroughly verify material and information used within PA products and sourced accordingly.
• Create content to include draft news/press releases in AP style, white papers, talking points, media responses, and social media products that establish a common operating picture to support the DTRA narrative.
• Assist the Government in debunking false narratives against the agency by countering specific FMI attack with the creation of fact-based products.
• Employ cultural sensitivities in order to mitigate FMI activities in an accurate and respectful manner
• Provide the DTRA Public Affairs Office with strategies and products that support daily, weekly and monthly discussion/rollout efforts.
• Conduct online media analysis/research to analyze/characterize the national and global information environment regarding the agency brand. Anticipating, but not limited to, routine media & audience (1) media surveillance, (2) media assessment (3) media analysis.
• Inform, educate and connect media activities with DTRA’s key stakeholders, partners, etc. by using new, innovative methods and approaches.
• Determine the platform suitability that favors different content types most appropriate for various DTRA audiences.
• Identify and analyze DTRA’s target audiences. Supprot creation of an overall media analysis to determine what information DTRA stakeholders need to know. Review basic demographic information, as well as personalities, traditional and media news stories, and how DTRA messages and images are currently being portrayed.
• Conduct research online/in-person to find relevant information about agency efforts and to ensure the content aligns with the agency’s strategic focus
• Assist the Public Affairs Office in capturing strategically aligned digital content that encapsulates DTRA’s mission, accurately reflecting the agencies information advantage initiatives.
• Craft a well-articulated summary of strategically aligned content from an information advantage perspective in support of agency messaging. This summary shall display full understanding of DTRAs branding and marketing vision while properly aligning with DTRAs strategic intent.
• Proofread, edit and revise crafted materials to ensure they meet agency guidelines and mission intent.
• Creating strategically aligned digital media for the DTRA Public Affairs Office that describes or enhances written content from the agency’s strategic communications perspective. These Public Affairs products will be used to establish a strategic common operating picture for written correspondence to include products such as articles, web content, factsheets and social media posts.
• Crafting well-articulated illustrations for the Public Affairs Office that align with the agency’s information advantage efforts and that displays a strategic perspective that directly aligns with agency messaging.
• Maintain high level of standards and output including materials
• Using knowledge of current graphic design software to generate and manipulate graphic images, animations, sound, text and video into consolidated and seamless cross platform multimedia programs.
• Find and Remediate and make content 508 compliant including but not limited to PDF’s, Word documents, charts, exhibits, and data presentations

• Websites and Video captioning are not required but ideal

• Monitor and assure communication to end client of updates and changes to Section 508 laws, governance, and best practices.

• Must interact, communicate, and present ideas on a daily basis with a variety of personalities
• Works independently, as well as collaboratively as necessary.
• Works on multiple projects simultaneously
• Plans and meets project and production deadlines by prioritizing workload and adapting to changing conditions.
• Remains up-to-date with industry leading software and technologies to include, but are limited to: Adobe InDesign, Illustrator, Dreamweaver, Photoshop, Acrobat, Microsoft Word, Excel, and Power Point.
• Engage in ongoing communication with key government agency staff
• This position performs additional duties as assigned, given adequate guidance and resources.

EDUCATION, LICENSURE, AND EXPERIENCE

• Bachelors’ Degree in communications, graphic design, or related field preferred; or five (5) years of related experience
• A minimum of five (5) years of prior demonstrated experience with communications.

• Expereince in Cyber security is a must

• Proficient with document and presentation software and technologies to include, but are limited to: Microsoft Word, Google Docs, Microsoft Excel, Google Sheets Microsoft PowerPoint, Google Slides, and Microsoft Visio.
• Proficient in virtual meeting structures (e.g. Zoom, Teams, etc) and virtual project management tools (e.g. Asana, Trello, etc)
• Profieceint with Adobe Suite (PhotoShop, Indesign, and llustrator, etc)
• Must have knowledge of publication planning/workflow tools
• Strong project and time management skills.
• Strong interpersonal skills with the ability to work well with others individually, and as part of a team.
• Must be detail oriented
• Must have excellent verbal and written communication skills.
• Must have the ability to manage multiple tasks and meet critical deadlines.
• Must demonstrate and maintain a strong work ethic and a good demeanor toward work.
• Full fluency in English
• Must have a Secrete Level US Security Clearance

WORK ENVIRONMENT

This job operates in a hybrid setting; while it is primiarily remote, you are required to come into the main office on occasion. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Chosen candidate will be provided a laptop for work.

PHYSICAL DEMANDS

This is largely a sedentary role.

EXPECTED HOURS OF WORK

Days and hours of work are Monday through Friday, 7:00 a.m. to 5 p.m. This will vary depending on project timeline.

SALARY, BENEFITS, AND

All salary and benefits will be discussed during interviews. Salary will be based on commensurate experience. Only full time employees are eligible for benefits programs.

TRAVEL

Work will be primarily virtual with some on-site work pefromed at DTRA Headquarters (HQ) located at 8725 John J. Kingman Road, Fort Belvoir, Virginia 22060-6201. Occasional OCONUS travel may be required.

Job Type: Full-time

Pay: $80,000.00 - $120,000.00 per year

Schedule:

• 8 hour shift

Application Question(s):

• Please state your intent, if offered a position will you accept?

Experience:

• 508 Compliance: 5 years (Preferred)
• Cybersecurity: 5 years (Preferred)

Language:

• English (Required)

Security clearance:

• Secret (Required)

Ability to Relocate:

• Fort Belvoir, VA 22060: Relocate before starting work (Required)

Work Location: Hybrid remote in Fort Belvoir, VA 22060