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Growth Marketing Manager (Social Media and Influencer)

Grain Wood Furniture
Remote
$50,000 - $75,000 a year - Part-time, Full-time

Location

Remote

Benefits
Pulled from the full job description

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Flexible schedule
  • Health insurance
  • Paid time off

Full job description

Duties:

Strategy:

  • Develop and execute a comprehensive social media strategy to align with company goals and objectives
  • Track and analyze social media performance metrics on Meta Business suite, providing regular reports and insights to improve strategies
  • Report to and work with Head of Marketing to develop the company's overall marketing strategy
  • Stay up-to-date with industry trends and social media best practices

Social Media Posts:

  • Create and curate engaging and shareable content, including blog posts, static images, stories and videos tailored for each platform
  • Manage and maintain all social media accounts, including Facebook, Instagram, TikTok, and Pinterest
  • Run the Grain Wood Gift Card Fridays initiative by contacting giveaway winners on a weekly basis

Influencer/Collab Program:

  • Manage influencer and partner collaborations
  • Develop systems to strictly measure ROI on partnership performance to create a scalable influencer program

Management / Collaboration:

  • Directly manage a contracted, remote TikTok marketing associate
  • Collaborate with the marketing team, including marketing, design, and content
  • Hire and manage contractors and evaluate their ROI

Comments / DMs:

  • Monitor the responses of our in-house customer service team and reply when needed.

Experience:

  • Experience marketing in a direct to consumer (DTC) ecommerce Company
  • Experience scaling profitable influencer collab programs
  • Experience hiring and managing marketing staff
  • Hands-on experience with web and digital marketing tools and platforms
  • Excellent written and verbal communication skills
  • Ability to work independently and manage multiple projects simultaneously

Job Types: Full-time, Part-time

Pay: $50,000.00 - $75,000.00 per year

Expected hours: 40 per week

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance

Experience:

  • Marketing: 3 years (Required)

Work Location: Remote