Attract Great Candidates with Indeed’s AI-Powered Job Description Tool

Editor's note: This article was originally published in September 2023 and has been updated to reflect recent data.

Key Takeaway

• The successful competition for great talent often begins with a clear, compelling job description. Try our Job Description Generator to spend less time writing and more time engaging with great candidates. 
  

Generative AI tools have significantly accelerated the job description-writing process. And now, with Indeed’s Job Description Generator, Indeed has combined the benefits of OpenAI’s GPT with Indeed’s own proprietary AI to quickly create compelling job descriptions. 

The resulting job descriptions aren’t just fast to create and easy to edit. By leveraging Indeed’s machine learning and vast database of job descriptions, Indeed’s Job Description Generator also suggests specific phrases and details that will help hiring professionals better attract the most relevant, quality candidates. This tool is just one of more than 100 AI-powered job search and hiring features across Indeed.

Since its inception in 2004, Indeed has used AI to fulfill its mission of helping people find employment. Now, with Indeed’s Job Description Generator, the power of Indeed AI is directly in the hands of hiring professionals.

Here’s what you need to know about Indeed’s Job Description Generator.

The Challenges of Writing Effective Job Descriptions

Research shows that on average, HR professionals spend two hours or more writing just one job description. The hours tally up as they strive to make a description detailed, appealing and clear. The time-consuming headaches include the need to:

• Detail role requirements: Writing a job description isn’t merely about listing tasks. As the Society for Human Resource Management (SHRM) points out, it's about detailing necessary skills, competencies, behaviors and potential performance objectives. Achieving this requires deep dives into each role’s intricacies.
• Manage multiple stakeholders and multiple revisions: Crafting isn't a solo journey. HR professionals must often consult hiring managers, team leads and sometimes current employees to ensure accuracy in their job descriptions. This collaboration, while essential, means more revisions and extended timelines.
• Strike a balance: A job description must be clear and concise while also engaging and inclusive. Striking this balance often leads to multiple drafts and iterations to ensure the language isn't too jargon-heavy or inadvertently exclusionary.
• Navigate any legal considerations: When writing a job description, it’s important to consider any legal regulations or laws as they relate to your industry, jobs and hiring practices. Doing this often adds another layer of review, lengthening the process.

These are just some of the realities for HR professionals and hiring managers. Small business owners face the same challenges — and often while juggling multiple roles and with fewer resources. 

How Indeed’s Job Description Generator Can Help You

Indeed's Job Description Generator leverages OpenAI’s GPT to produce the core job description. Then, paired with Indeed’s machine learning expertise and vast taxonomy on millions of job descriptions, Indeed’s tool adds specific phrases and details that can help you tailor the job description to the candidates you want to attract. The resulting description, delivered within seconds, combines the power of OpenAI and Indeed’s unique and vast data on what it takes to hire successfully. 

Indeed’s Job Description Generator delivers valuable benefits, including:   

• Tailored descriptions: Leveraging the combination of OpenAI and Indeed’s deep repository of data on jobs, job posts, candidate behavior, candidate applications and more, Indeed’s Job Description Generator quickly and intelligently drafts job descriptions tailored to your needs. You provide a few of the basics. From there, the tool creates a comprehensive draft, which is processed through Indeed’s internal apply estimators to ensure the job description will perform well. 
• Editable descriptions: While Indeed’s Job Description Generator can provide a complete draft, you decide on what goes into the final version. There’s room for input and revisions, ensuring that the description is personalized and aligned with the specific role and your company’s ethos. Nothing gets published without your review, potential edits and approval.
• More potential and relevant applicants: The tool provides recommendations and suggestions, such as the job title, to help improve the chances of getting quality applicants. 
• More meaningful connections: Employers who have used the tool are seeing on average an approximately 16% increase in applications. 
• Time savings: After users provided the core details, Indeed’s Job Description Generator created job descriptions from scratch in under five seconds on average, according to Indeed data from beta tests with customers. This allows hiring managers, HR professionals and small business owners to invest time in refining and personalizing job descriptions instead of writing them from start to finish.
• Compliance with Indeed’s job description guidelines: Indeed has safeguards in place to flag and eliminate anything in a job description that might be inappropriate or doesn’t comply with Indeed's job posting standards, such as avoiding the use of inappropriate language. Job descriptions generated using the tool automatically comply with Indeed’s job description guidelines — which helps to eliminate one more task on your to-do list.

Get Started with the Job Description Generator

You can try out Indeed’s Job Description Generator today. No account is required to get started here or to start a job posting, as well as to receive recommendations and insights for your job posting in your employer dashboard.  

1. Go to indeed.com/employer. (If you don’t have an Indeed account, start here.)
2. Log in to your Indeed account.
3. In the “Jobs” section, click “Post a job.”
4. In the “Create a Job Post” section, choose one of two generative AI options: 
   • “Let Indeed build your post for you.” Provide a few inputs and let Indeed build a complete job post for you, powered by Indeed data and AI.
   • "Create a brand new post." Build your job post step by step and get tips and suggestions at each step, powered by Indeed data and AI.
5. Tell Indeed a little about your hiring needs. Add the job title, choose how many people you’re hiring for this role and describe the role type (full-time, part-time and so on).
6. The Job Description Generator will offer recommendations based on Indeed data for titles and language you can use to increase your chances of getting more quality applies to your job. You can choose to accept or reject those recommendations. 
7. Generate a complete draft of your new job description.
8. You can post the draft as is or edit it to ensure it meets your needs. Once the description is posted, you can further refine or edit it as needed. 

Additional Resources

• How to Write a Job Description (video and 800+ industry templates)
• 7 Tips for Writing Job Descriptions That Attract Candidates
• Avoid These Job Posting Mistakes to Widen Your Talent Pool
• How Indeed Uses AI to Provide Better Matching for Job Seekers

Getting Back to What Matters Most

Chances are, you didn’t become a hiring professional because you love writing job descriptions — or doing any of the other repetitive, time-consuming tasks that are necessary in the competition for talent. You likely chose this profession because you want to find great talent for your company, interact with people one on one and help them find jobs they’ll love. 

Indeed's philosophy is that the more you can use new technology to take time-consuming tasks off your plate, the more you can focus on what really matters: making hiring simpler, faster and more human.