Editor's note: This article was originally published in September 2023 and has been updated to reflect recent data.
The successful competition for great talent often begins with a clear, compelling job description. But they’re time-consuming to write. And that time would be better spent where it matters most: engaging with great candidates.
Over the past year, generative AI tools have significantly sped up the job-description-writing process. And now, with Indeed’s AI Job Description Generator tool, Indeed has combined the benefits of OpenAI’s GPT with Indeed’s own proprietary AI to quickly create compelling job descriptions.
The resulting job descriptions aren’t just fast to create and easy to edit. By leveraging Indeed’s machine learning and vast database of job descriptions, Indeed’s AI Job Description Generator also suggests specific phrases and details that will help hiring professionals better attract the most relevant, quality candidates. This tool is just one of more than 100 AI-powered job search and hiring features across Indeed.
“Since our beginning in 2004, Indeed has used AI to achieve our mission of helping people get jobs,” says Indeed Executive Vice President of Marketplace Product and UX Raj Mukherjee.
“Today, someone gets a job on Indeed every three seconds, thanks largely to our advancements in AI such as personalized job recommendations and intelligent salary estimation for jobs,” Mukherjee adds.
In addition, AI serves as the foundation of Indeed’s evolution to a quality matching and hiring platform.
“Now, with Indeed’s AI Job Description Generator, we’re putting the power of Indeed AI directly into the hands of hiring professionals,” Mukherjee says.
To date, more than 750,000 employers have used Indeed's AI Job Description Generator on nearly 2 million jobs to help them hire more efficiently. It’s available now at no additional cost to employers in the U.S., U.K., Canada and France who post jobs directly on Indeed.
Here’s what you need to know about Indeed’s new AI tool.
The Challenges of Writing Effective Job Descriptions
Research shows that on average, HR professionals spend two hours or more writing just one job description. The hours tally up as they strive to make a description detailed, appealing and clear. The time-consuming headaches include the need to:
- Detail role requirements: Writing a job description isn’t merely about listing tasks. As the Society for Human Resource Management (SHRM) points out, it's about detailing necessary skills, competencies, behaviors and potential performance objectives. Achieving this requires deep dives into each role’s intricacies.
- Manage multiple stakeholders and multiple revisions: Crafting isn't a solo journey. HR professionals must often consult hiring managers, team leads and sometimes current employees to ensure accuracy in their job descriptions. This collaboration, while essential, means more revisions and extended timelines.
- Strike a balance: A job description must be clear and concise while also engaging and inclusive. Striking this balance often leads to multiple drafts and iterations to ensure the language isn't too jargon-heavy or inadvertently exclusionary.
- Navigate any legal considerations: When writing a job description, it’s important to consider any legal regulations or laws as they relate to your industry, jobs and hiring practices. Doing this often adds another layer of review, lengthening the process.
These are just some of the realities for HR professionals and hiring managers. Small business owners face the same challenges — and often while juggling multiple roles and with fewer resources.
How Indeed’s AI Job Description Generator Can Help You
Indeed's AI Job Description Generator leverages OpenAI’s GPT to produce the core job description. Then, paired with Indeed’s machine learning expertise and vast taxonomy on millions of job descriptions, Indeed’s tool adds specific phrases and details that can help you tailor the job description to the candidates you want to attract. The resulting description, delivered within seconds, combines the power of OpenAI and Indeed’s unique and vast data on what it takes to hire successfully.
Indeed’s AI Job Description Generator delivers valuable benefits, including:
- Tailored descriptions: Leveraging the combination of OpenAI and Indeed’s deep repository of data on jobs, job posts, candidate behavior, candidate applications and more, Indeed’s AI Job Description Generator quickly and intelligently drafts job descriptions tailored to your needs. You provide a few of the basics. From there, the tool creates a comprehensive draft, which is processed through Indeed’s internal apply estimators to ensure the job description will perform well.
- Editable descriptions: While Indeed’s new tool can provide a complete draft, you decide on what goes into the final version. There’s room for input and revisions, ensuring that the description is personalized and aligned with the specific role and your company’s ethos. Nothing gets published without your review, potential edits and approval.
- More potential and relevant applicants: The tool provides recommendations and suggestions, such as the job title, to help improve the chances of getting quality applicants.
- More meaningful connections: Employers who have used the tool are seeing on average an approximately 16% increase in applications.
- Time savings: After users provided the core details, Indeed’s AI Job Description Generator created job descriptions from scratch in under five seconds on average, according to Indeed data from beta tests with customers. This allows hiring managers, HR professionals and small business owners to invest time in refining and personalizing job descriptions instead of writing them from start to finish.
- Compliance with Indeed’s job description guidelines: Indeed has safeguards in place to flag and eliminate anything in a job description that might be inappropriate or doesn’t comply with Indeed's job posting standards, such as avoiding the use of inappropriate language. Job descriptions generated using the tool automatically comply with Indeed’s job description guidelines — which helps to eliminate one more task on your to-do list.
Get Started with the AI Job Description Generator
You can try out Indeed’s AI Job Description Generator today. You don’t even need to post a job to see how it works.
- Go to indeed.com/employer. (If you don’t have an Indeed account, start here.)
- Log in to your Indeed account.
- In the “Jobs” section, click “Post a job.”
- In the “Create a Job Post” section, choose one of two generative AI options:
- “Let Indeed build your post for you.” Provide a few inputs and let Indeed build a complete job post for you, powered by Indeed data and AI.
- "Create a brand new post." Build your job post step by step and get tips and suggestions at each step, powered by Indeed data and AI.
- Tell Indeed a little about your hiring needs. Add the job title, choose how many people you’re hiring for this role and describe the role type (full-time, part-time and so on).
- The AI Job Description Generator will offer recommendations based on Indeed data for titles and language you can use to increase your chances of getting more quality applies to your job. You can choose to accept or reject those recommendations.
- Generate a complete draft of your new job description.
- You can post the draft as is or edit it to ensure it meets your needs. Once the description is posted, you can further refine or edit it as needed.
Other Job Description Resources That Can Help
Need additional help crafting the most compelling job descriptions? Here are additional resources:
- How to Write a Job Description (video and 800+ industry templates)
A quick video, along with tips and templates, to help you learn everything you need to know about creating great job descriptions.
Take the mystery out of the writing process with this free downloadable ebook.
How to upgrade your job postings to remove barriers to employment, attract more talent and get better hiring results.
Getting Back to What Matters Most
Chances are, you didn’t become a hiring professional because you love writing job descriptions — or doing any of the other repetitive, time-consuming tasks that are necessary in the competition for talent. You likely chose this profession because you want to find great talent for your company, interact with people one on one and help them find jobs they’ll love.
That’s the exciting potential of AI. In fact, a survey commissioned by Indeed of over 500 HR and TA leaders in the U.S. finds that 79% are optimistic that AI systems and tools will allow them to focus on the more human aspects of their jobs.
“The more you can use new technology to take those time-consuming tasks off your plate,” says Mukherjee, “the more you can focus on what really matters: making hiring simpler, faster and more human.”