Brand Strategist — Consumer Marketing (Female Homeowner Audience)

Home Offer 365 | Part-Time -Full Time | Remote
$30–$35/Hour + Quarterly Performance Bonuses
15–20 Hours Per Week
Full-Time Opportunity $75,000–$95,000 (Base Salary + Quarterly Performance Bonuses + Benefits)

About Home Offer 365

Home Offer 365 is a growing real estate company helping homeowners sell their properties through a simpler, more personal alternative to the traditional selling process.

As we expand nationally, we want to build a brand that homeowners — particularly women who play an important role in household and real estate decision-making — recognize, trust, and relate to.

About the Role

We're looking for an experienced Brand Strategist with a demonstrated track record marketing to today's female consumer.

We are especially interested in candidates who have built, grown, or currently manage a significant women-focused brand, platform, community, or media presence with a large and engaged female audience.

If you understand what makes women engage, trust, follow, share, and ultimately take action, we want to hear from you.

This is more than a social media or graphic design position. We need someone who understands branding, consumer behavior, storytelling, customer experience, community building, social media, and brand awareness.

Our goal: Build Home Offer 365 into a brand women know, trust, remember, and recommend.

This role is open to all qualified applicants. What we're hiring for is demonstrated expertise marketing to and building audiences among women — not any personal characteristic of the applicant.

What You'll Do

• Develop and strengthen the Home Offer 365 brand
• Create strategies designed to connect with female homeowners
• Research female consumer behavior, motivations, concerns, and decision-making
• Develop homeowner personas based on life stage and situation
• Improve our website, social media, advertising, video, email, and homeowner messaging
• Develop our brand voice, visual direction, storytelling, and content strategy
• Grow brand awareness across Facebook, Instagram, TikTok, YouTube, Pinterest, and other platforms
• Work closely with our content creators, social media team, and company leadership
• Create campaigns around inheritance, relocation, downsizing, divorce, repairs, financial challenges, and other major life transitions
• Develop homeowner stories, testimonials, and trust-building campaigns
• Track brand awareness, engagement, leads, reviews, referrals, and conversions

Who We're Looking For

• 3+ years of branding, consumer marketing, or brand strategy experience
• Proven experience marketing products, services, platforms, or communities to women
• Experience building, growing, or managing a significant female-focused brand, platform, audience, or online community is highly preferred
• Strong understanding of female consumer research, behavior, and decision-making
• Proven ability to grow audiences and brand awareness
• Excellent storytelling, branding, and communication skills
• Portfolio with measurable examples of previous results

Please be prepared to share the audience size, growth, engagement, and measurable business results you personally helped achieve.

Experience in real estate, home services, mortgage, financial services, healthcare, lifestyle, hospitality, media, beauty/wellness, or another consumer-focused industry is a plus.

Compensation & Benefits

• Compensation & Growth Opportunity
• $30–$35 per hour, depending on experience
• 15–20 hours per week to start
• Quarterly performance bonuses based on results
• Full-Time Opportunity: $75,000–$95,000 annual compensation, including base salary and quarterly performance bonuses, plus benefits
• Additional Revenue Opportunities: As you grow into the role, there is an opportunity to take on rebranding, marketing, and business development for our sister companies, with the potential to increase total annual earnings to $125,000–$150,000+
• Career Growth: Opportunity to expand responsibilities, take on additional leadership roles, and grow with the organization as the company continues to expand
• Currently flexible part-time schedule
• Paid time off and paid holidays for employees who meet plan eligibility requirements
• Health, dental, vision, life, and disability coverage for employees who meet plan eligibility requirements (full time position)
• Benefits plan effective October 1, 2026
• 401(k) for employees who meet plan eligibility requirements
• Assigned mentor and structured training
• Professional growth and promote-from-within opportunities
• Direct access to company leadership
• Significant creative freedom and ownership

How to Apply

Please submit:

• Your resume
• A brief introduction
• Your branding/marketing portfolio
• Examples of women-focused brands, platforms, audiences, or communities you've helped build or manage
• Audience size, growth, engagement, and measurable results you personally helped achieve

Before applying, visit HomeOffer365.com and answer:

What are 3 things you would change about the Home Offer 365 brand to make us more relatable, trustworthy, and memorable to today's female homeowner?

We're looking for someone who wants to help us build a nationally recognized brand women know, trust, remember, and recommend — centered on trust, compassion, transparency, and helping homeowners confidently begin their next chapter.

Home Offer 365 is an equal opportunity employer. All qualified candidates are encouraged to apply.

Pay: $30.00 - $35.00 per hour

Benefits:

• 401(k)
• Employee assistance program
• Flexible schedule
• Health insurance
• Professional development assistance
• Referral program

Application Question(s):

• Tell us about the largest female-focused brand, platform, or community you have personally helped build or manage. What was the audience size when you started, where did you grow it to, and what specifically were you responsible for?
• What do you believe most companies get wrong when marketing to women today? How would you approach female homeowners differently?
• After reviewing HomeOffer365.com, what are the first three things you would change about our brand, and why?
• How would you market differently to a 35-year-old woman who inherited a property versus a 65-year-old woman who is downsizing after living in her home for 30 years?
• If you took control of our Facebook, Instagram, TikTok, YouTube, Pinterest, website, and content strategy tomorrow, what would your first 30, 60, and 90 days look like?
• What KPIs would you report to the CEO every month to prove that your branding strategy is actually generating business—not just followers, views, and likes?
• Imagine I give you a $100,000 annual branding and marketing budget. Your goal is to make Home Offer 365 significantly more recognizable and trusted among female homeowners nationally. How would you allocate that money, and what results would you expect?
• What are the two main reasons you're looking for a new career opportunity right now?
• Where do you see yourself professionally over the next 3–5 years? I’d love to hear about your career goals and where you see yourself growing within the industry.
• How soon would you be able to start if you were offered the position?

Work Location: Remote