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    • Own the DTC marketing calendar and lead acquisition campaigns across paid social, paid search, email, and SMS.
    • SEO and content marketing experience.
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    • Create and update marketing materials, including brochures, website content, social media posts, lobby materials, newsletters, press releases, and email…
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    • The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge,…
    • Experience with press/media management, social media content creation, vendor management, brand awareness/management.
    • Competitive salary plus bonus incentive.
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    • For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $136,800 and $204,800/year, with…
    • The successful candidate will be responsible for managing our social media platforms, email marketing, Shopify website content, and creating digital marketing…
    • Two samples of your past communications work (social media posts, newsletters, flyers, blog posts, etc.).
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    • Create graphics and visual content that support social media, recruiting, business development, and marketing initiatives.
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Job Post Details

Senior Associate - CRM Platforms - Salesforce Marketing Cloud - job post

GALE Partners
3.6 out of 5 stars
Toronto, ON•Hybrid work
Permanent, Full-time

Job details

Job type

  • Permanent
  • Full-time

Shift and schedule

  • Monday to Friday

Full job description

About GALE

GALE is a creative media consultancy that brings business insights to brand storytelling and activates it across every channel. With expertise in business strategy, media, CRM, addressable and integrated brand communications, performance marketing, and technology, GALE creates marketing systems and communications that grow businesses. GALE delivers strong outcomes for its partners in automotive, QSR, retail, gaming, entertainment, telecom and more. Founded in 2014, the agency currently has offices in New York, Singapore, Toronto, Austin, Los Angeles, Denver, Kansas City, London, Bengaluru and Detroit.

Some Brands We Work With: Chipotle, Hard Rock, Got Milk, Pella, H&R Block, BMO, Goldman, Santander, Burt’s Bees, NBA, Hertz. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you.

Your Role

We are seeking a results-driven, goal-oriented Senior Associate on our CRM Platforms Team. This role is a crucial component in delivering results for our largest, most distinguished, enterprise-level clients. You must excel in working with various internal departments including accounts, strategy and marketing, creative, email development, customer experience, analytics. It takes more than just technology to build good CRM, but it takes outstanding technologists to steward its delivery.

The ideal candidate must be able to understand how data, marketing technology and marketing automation delivers our clients’ needs and visualize the end result and deliver accordingly. You must be goal and result oriented, both on a large and small scale. Lastly, you must be prepared to meet deliverables, remain on top of all daily project activities, assess changes and risk management, and do so while working on multiple priorities.

What You Will Be Doing

· Participate in internal & external stakeholders workshops and develop blueprints for building enterprise-quality CRM business applications

· Communicate frequently with members of GALE’s Creative, Data Science, Client Services teams (among others), ensuring GALE’s principle of “No Silos”

· Prepare technical documentation around proposed design and new solutions developed

· Build and configure automated processes, user journeys and 3rd party integration

· Perform user acceptance testing for all solutions built

· Participate in all client and external vendor workshops throughout an end-to-end SDLC to capture requirements for CRM and data-driven marketing automation projects

· Review and update the process in place to achieve efficiencies in the team

· Identify risks that threaten project success and recommend work-arounds

· Bridge the gap between the business strategy and technology enablers and drive value-based solutions.

· Understand and manage client expectations to enable a successful partnership between client and GALE Partners teams

· Participate in all appropriate product/sales training, certifications, educational sessions and industry summits to acquire and maintain knowledge necessary to be effective in the role

Who You Are

· 2+ years minimum experience with Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Commerce Cloud, and/or Salesforce Marketing Cloud

· 2+ years of pre-sales and/or client-facing experience

· Proven working experience with CRM requirement gathering and Salesforce application design

· Client collaboration and workshop experience throughout the SDLC

· Familiarity with building data models and managing data dictionaries

· Familiarity with SOAP APIs, REST APIs and 3rd party integration techniques

· A strong understanding of CRM and marketing automation principles

· Can speak the language of Salesforce automation and understand the overarching concepts behind it

· You possess strong presentation and communication skills and communicate complex technical concepts to a non-technical audience

· You have an entrepreneurial, creative and Challenger mindset with a passion for ensuring customer success

· You can proactively develop customer relationships by listening, understanding and anticipating, and then providing solutions to customer needs.

· Experience with contemporary enterprise class software architectures and developments practices (Agile, DevOps, Jira/Confluence, etc.)

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

Our Commitment to Inclusion

We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE’s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Our Hiring Process

We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process generally consists of the following progressive stages to allow you to meet a range of people from various disciplines and domains. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview (i.e. accessibility in terms of location, timing, method, etc.,...).

Job Types: Permanent, Full-time

Pay: Up to $1.00 per year

Flexible language requirement:

  • French not required

Schedule:

  • Monday to Friday

Ability to commute/relocate:

  • Toronto, ON: reliably commute or plan to relocate before starting work (required)

Work Location: Hybrid remote in Toronto, ON

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