Marketing & Communications Assistant

Overview
The Crocker Art Museum brings people together and connects them in unexpected ways with art, ideas, each other, and the world around them. We value the diversity of individuals and the perspectives, insights, and values they bring to the workplace. The Marketing & Communications Assistant provides broad, flexible support across the Marketing department, with a particular focus on assisting the Director of Marketing & Communications with public relations and media relations activities. This is an excellent opportunity for a student or recent graduate to gain hands-on experience in museum marketing and communications while contributing meaningfully to the work of one of the West’s premier art institutions. Limited-term internships will be considered, but ongoing engagements are preferred.

DUTIES AND RESPONSIBILITIES:

Responsibilities will include, but are not limited to:

Public Relations & Media Relations Support

• Maintain and regularly update the Museum’s media lists, including tracking relevant reporters, editors, freelancers, bloggers, and community contacts across local, regional, and national outlets.
• Research media contacts and outlets relevant to Museum exhibitions, programs, and events; identify opportunities for proactive outreach.
• Draft press releases, media advisories, and pitch materials under the direction of the Director of Marketing & Communications.
• Coordinate and support press visits and media previews, including scheduling, logistics, and preparation of press materials and image assets.
• Assist with monitoring and tracking media coverage; compile earned media reports and clip files as directed.
• Support outreach to community organizations, influencers, and groups relevant to Museum programs, exhibitions, and audiences.

Marketing Team Support

• Assist with email marketing production, including drafting content, building emails in the Museum’s email platform, and supporting list management as directed.
• Support website maintenance including calendar event updates, exhibition content, and other directed edits using the Museum’s CMS.
• Contribute to social media content research, caption drafting, scheduling support, and asset gathering.
• Draft and proofread written content for a variety of marketing channels and materials as assigned.
• Support the marketing team with research, fact-checking, and information gathering for campaigns, programs, and exhibitions.
• Assist with basic image sourcing and asset organization to support marketing team workflows.

General

• Represent the Museum with professionalism and enthusiasm in all communications and interactions.
• Work across marketing platforms and tools including website CMS, email platforms, social scheduling tools, and project management software.
• Bring curiosity, initiative, and a willingness to learn new tasks.
• Punctual and reliable; able to adhere to scheduled hours and meet deadlines consistently.

SKILLS AND EXPERIENCE:

• Current enrollment in or recent completion of a degree program in communications, journalism, marketing, art history, museum studies, or a related field. Equivalent experience will be considered.
• Strong writing skills with an ability to communicate clearly and adapt tone to different audiences and formats.
• Detail-oriented with a good eye for accuracy and consistency across marketing materials.
• Organized and self-directed; able to manage multiple tasks, track priorities, and follow through reliably without close supervision.
• Genuine interest in public relations, media, and communications; coursework, internship experience, or personal projects in these areas a plus.
• Comfort with digital tools and platforms; familiarity with social media, email marketing, or website CMS tools a plus.
• Ability to work collaboratively and communicate clearly with team members across departments.
• Intellectual curiosity, enthusiasm for learning, and a proactive approach to new tasks and challenges.
• Demonstrated ability to work effectively as part of a team; flexible and willing to pitch in wherever needed.
• Experience with email platforms (Wordfly, Mailchimp, etc.), web CMS tools, social media scheduling tools, Microsoft Office tools, or project management software (ClickUp, Asana, etc.) a plus.
• Punctual and reliable; able to adhere to a consistent part-time schedule.
• Background or demonstrated interest in art, art history, museums, or the cultural sector strongly preferred.

INSTITUTIONAL RESPONSIBILITIES:

• Support the Museum’s mission, vision, values, strategic plan and institutional DEAI initiatives.
• Commit to a positive organizational culture based on mutual respect, cooperation, and openness to other’s perspectives.
• Available for occasional evening or weekend hours in support of marketing activity related to Museum programs and events.
• Represent the Crocker effectively.

FISCAL RESPONSIBILITIES:

• Take care to use Crocker resources responsibly.

Pay: $18.00 - $22.00 per hour

People with a criminal record are encouraged to apply

Work Location: Hybrid remote in Sacramento, CA 95814