Social media manager salary in United States (Updated 2026)

The average salary for a Social Media Manager is $64,760 per year in the United States. This figure is based on 3.1k salaries taken from job postings on Indeed in the past 36 months, last updated on July 25, 2026.

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Social Media Manager salaries typically range between a low of $40,736 and a high of $102,954 per year, depending on experience, location, and the hiring company.

Some of the highest-paying cities for Social Media Manager include New York, NY at $81,824 per year, Pasadena, CA at $75,121 per year, and Los Angeles, CA at $74,360 per year.

Based on recent job postings on Indeed, some of the top-paying companies for Social Media Manager include CRUSOE ($290,000 per year) and Rehmann ($240,000 per year).