Why respond to positive company reviews from employees
Responding to positive employee reviews shows that you value feedback from team members. A sincere, helpful response might encourage other employees to post positive reviews or share ideas and feedback directly with managers. It may also help workers feel you’ll act on the information they share.
Review responses also give you a chance to demonstrate your brand values. You can respond with information that shows you’re willing to be transparent and support your team.
These communications can set a good example for how your employees should respond to customers, business partners and each other. Your example might help improve the quality of email, chat and other internal communications. If these reviews are listed on your website, they can also attract quality candidates by demonstrating your company is a desirable place to work.
Tips for replying to positive reviews
It’s generally best to personalize your replies instead of using prewritten ones. Keep your responses positive and helpful by considering the tips below.
1. Customize your response
Use the reviewer’s name when it’s available to personalize your response. Choose at least one point from the review to reference or address. Repeating a comment or answering a concern shows that you paid attention to the points made in the review.
For example, if an employee mentions the pros and cons of your flat organizational structure, you might explain your goals with that structure, such as better job equality, quick decision-making and a more autonomous work environment.
2. Say thank you
Open or close your response with appreciation for the review. Thank the employee for their feedback, insight or time spent writing a review.
3. Add positive information
Highlight policies or company values that are relevant to the review. Include information that adds to the employee’s comments or helps others understand the context of the review.
For example, if an employee praises your company’s work-life balance, you may mention ways your company strives to achieve that balance, with paid time off (PTO) benefits and flexible work arrangements.
4. Invite employees to share their ideas
Let the reviewer know you want to hear more from them. Invite team members to talk directly to company leadership about their ideas or concerns.
5. Encourage future feedback
Be clear that public feedback is also helpful and welcome. Encourage other employees to leave reviews.
Responding to positive reviews: 3 examples
When you’re replying to positive reviews, examples can help. Here are some to get you started.
Example review 1: “I love working for Fiesta Burger. It’s a fun place to work. The supervisors are honest and seem to care about us.”
Response: “Thank you for sharing your experience. We’re happy you love our company culture, and we work hard to operate with integrity. Let us know how we can continue to support that quality.”
Example review 2: “I started with Beta Experts three years ago and moved up quickly to a lead tech role. I would recommend working here. Leadership pays attention to employees and gives you the tools you need to do your job. —Marcus Tallis”
Response: “Hi Marcus. Congratulations on your growth with us. We love seeing team members advance, and we want to continue to provide the tools you need to succeed. Thanks for your feedback. Feel free to share any ideas you have for better tools with Beta Experts leadership.”
Example review 3: “I’m so glad I took this job at Cold River Optical. My supervisor cares about me and helps me maintain a good work-life balance. —Sofia”
Response: “Thank you for the lovely review, Sofia. We’re thrilled you enjoy your job and have found a good work-life balance. We encourage all our team members to use their time off and talk to their managers about schedules that are right for them.”
FAQs about review responses
How long should a review response be?
Online review responses should generally be short. Try to keep it to one to three sentences. Reaching out to the reviewer privately, such as by email or letter, can require longer responses.
How quickly should employers respond to positive employee reviews?
Responding within a few days or a week shows that you care about feedback. It also lets you reply when the information in the review is likely to be most relevant.
Should you reply to every employee review?
Replying to all employee reviews may be a good idea if you want to show you value feedback and care about your team. However, you might flag or report reviews that seem to be fake or spam.