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Post a JobWhen job seekers visit an Indeed company page, they spend about 31% of their time reading reviews. What they read may determine whether or not they consider applying for a job at your company.
To see how your organization can use reviews to attract top talent, we’ll cover what they are, why they matter and how to manage them effectively.
Indeed employer reviews give job seekers an inside look at what it’s like to work at a company. The reviews come from current and former employees who share feedback about their workplace experiences.
When employees submit reviews on Indeed, they can rate their employer in five categories:
Indeed uses these reviews to generate an overall company rating, which helps job seekers make informed decisions about potential employers. Employers can respond to reviews to address feedback and showcase their company culture.
In addition to these categories, job seekers might also take into consideration an employer’s Work Wellbeing Score.
The Work Wellbeing Score gives a more detailed view of how employees feel at work and is based on four aspects:
The Work Wellbeing Score appears on your Indeed Company Page once a minimum number of responses (10 for each category) have been collected.
To see reviews about your company on Indeed, follow these simple steps:
1. Search for your company
Go to Indeed’s company search and enter your company name. If your business has a profile, it will appear in the search results.
2. Go to the “Reviews” tab
Navigate to the “Reviews” tab from your company’s Indeed page to see feedback from current and former employees.
If you haven’t already, you may need to claim your Indeed Company Page to see your reviews.
Indeed reviews for employers go beyond employees’ opinions—they offer valuable insights that benefit both companies and job seekers. Here’s why they matter:
Whether a review is positive or negative, a thoughtful, genuine response can help build trust with both current and potential employees.
To respond to employer reviews:
While any Page Owner with access to your Indeed Company Page can reply to reviews, responses will appear under the company name.
Responding to positive employer reviews can be a great opportunity to reinforce and highlight what employees love about your company.
When responding to positive reviews:
Here’s an example of a positive review and how you might respond:
Employee review:
“I’ve really enjoyed working here! The team is supportive and the leadership genuinely cares about employee growth. The work-life balance is great, and the benefits? Huge plus.”
Employer response:
“Thank you for sharing your experience! We’re happy to hear that you feel supported and appreciate the work-life balance and benefits. Investing in our employees’ growth and well-being is a top priority, and we’re glad it’s making a difference for you!”
Negative reviews can be challenging, but it might help to reframe them as opportunities. Your organization’s response to a negative review gives you a chance to show professionalism, address concerns and reinforce company values. It also shows that you listen and care about your employees’ experiences.
When responding to negative reviews:
Here’s an example of a negative review and how you might respond:
Employee review:
“Management doesn’t communicate well. It feels like employees are left in the dark about important decisions, which makes it difficult to feel like a valued team member.”
Employer response:
“Thank you for sharing your experience. We understand that clear communication is essential, and we’re always working to improve how we keep employees informed. If you’d like to provide more details, we’d love to hear your thoughts. Your feedback helps us create a better workplace for everyone.”
This response stays professional, acknowledges the concern and invites further discussion without being defensive.
Responses are visible to everyone, not just the person who left the review. So, whether a review is positive or negative, thank the reviewers and keep responses professional. Your responses reflect your company’s values and culture, not only to the reviewer but also to potential job seekers.
Indeed employer reviews can offer real insights that help leadership improve your organization. Here are some best practices for managing company reviews effectively.
Monitoring reviews regularly can help your company track employee sentiment and learn how employees feel in their own words. Consider dedicating weekly time to checking and responding to reviews.
Tip: If you’ve claimed your Indeed Company Page, you’ll get a weekly digest of the latest reviews and Q&As for your organization. This weekly update can help you check in regularly and respond to reviews in a timely manner.
Consider encouraging your current employees to leave honest reviews about your company. Provide employees with the link to your Indeed Company Page and explain how to leave a review.
Communicate that their reviews might not only influence job seekers’ perception of your brand but also contribute to actual workplace improvements. When employees understand how reviews might change their work experience, they may be more likely to participate.
By promoting honest feedback, you can gain insights into what your employees value and how you can improve.
Reviews can reveal recurring themes and insights into your company’s work culture. Analyzed over time, these trends can help leadership understand what employees value and where challenges exist.
By actively identifying these patterns, you can use them to refine workplace policies and improve employees’ overall experience.
You can even use reviews to improve job descriptions. For instance, if several reviews mention “lack of clarity on responsibilities” or “constantly changing priorities,” it may signal a need for more detailed job descriptions.
If positive reviews mention “flexible hours” or “collaborative team environment,” emphasizing those aspects in your job description can help attract candidates who value those things.
Responding to reviews is a great start, but implementing meaningful change in the workplace requires action. After monitoring reviews and identifying trends, you might use the information you gather to create or revise policies that address those trends.
For example, if multiple employees mention a lack of work-life balance in their reviews, you could implement flexible scheduling or improve time-off policies to help address this concern.
Consider creating an action plan and sharing it with your current employees. Showing that management has listened and outlined specific ways to address workplace concerns can help build trust with them.
Anyone visiting your Company Page may ask and answer questions. As with employer reviews, responding to questions on your company’s behalf is highly encouraged. It can be a great way to help job seekers learn more about your company.
If you don’t have any questions on the Q&A tab, feel free to ask them yourself. When you reply, it will show the answers as being from the company. The system automatically categorizes questions based on what people ask.
You can report reviews that break Indeed’s terms of service by submitting a request. Reasons you may want to report a review on your Indeed Company Page include:
No, you cannot delete a review if it meets our content guidelines.
Yes, Indeed asks job seekers not to include their name or contact information. However, we do require job title, job status and location. For privacy reasons, we do not share identifiable information about job seeker accounts who leave reviews with employers.
Employer reviews on Indeed feature both positive and negative feedback from real employees, past and present. This feedback can shape your employer brand and may also influence job seekers’ perception of what it’s like to work at your organization.
Treating reviews like improvement opportunities and managing them effectively can help you connect with top talent. Check out reviews about your company today.
This article is based on product information available at the time of writing, which may change at any time. Indeed does not guarantee that this information is always up-to-date. Please seek out your CS/Sales rep for the latest on this topic.
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