Job Description Best Practices
Optimize your new and existing job descriptions to reach more candidates
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Why Indeed?
Indeed is the world’s #1 job site, trusted by millions of job seekers and over 3.3 million companies worldwide. This reach allows you to connect with people across industries and experience levels who are ready to apply. In fact, 27 hires are made on Indeed every minute.
Beyond its reach, Indeed also brings helpful hiring tools together into one place. You can post and sponsor jobs, search resumes, communicate with candidates and track results in a single platform. Built-in AI and analytics show how your jobs perform and help you fine-tune postings to attract the right talent.
Learn more about Indeed by visiting our about page.
What are the benefits of using Indeed?
From connecting with top talent to streamlining your recruiting workflow, these 10 benefits highlight how Indeed can help make hiring faster, easier and more effective.
1. Get access to a large and diverse talent pool
Indeed’s extensive reach gives you access to a global candidate database of 345M searchable Job Seeker Profiles. This wide range of skills, experiences and backgrounds can help improve your chances of finding the right candidate quickly.
Indeed also allows you to source talent for roles that require specialized expertise, hard-to-find skills or a variety of perspectives.
2. Streamline your hiring process
Indeed helps you manage every stage of hiring from a single, easy-to-use dashboard. You can post jobs, review applicants, schedule interviews and communicate with candidates without switching between tools.
Here are some of the built-in features that can streamline your process:
- Bulk messaging and custom templates for faster communication
- Options to review, organize and update candidate statuses in one place
- Screener questions to filter applicants, compare results and decide who moves forward
3. Attract quality candidates with a positive application experience
Indeed helps you deliver an enhanced candidate experience that keeps applicants engaged and strengthens your employer brand.
With Indeed Apply, job seekers submit applications using their Indeed profile, making for a mobile-friendly, easy application process without redirects or extra logins. Employers using Indeed Apply receive 5x more completed applications, which can potentially help increase the number of quality candidates in your pipeline.
Indeed tools also support a positive candidate experience after the application. Prompt communication through your dashboard and automated status updates show respect for candidates’ time. This can earn you a Responsive Employer Badge, which can signal to job seekers that you’re highly responsive.
4. Make data-driven hiring decisions
Indeed provides robust analytics and insights so you can base your hiring decisions on clear data. The employer dashboard displays application rates, candidate quality and hiring outcomes, helping you refine job postings and your recruiting strategy.
You can use Indeed Analytics to evaluate your job post performance by viewing how many candidates saw your job in search results, clicked on the post and started or completed an application. It also tracks spend, cost per click and cost per application so you can manage your budget more efficiently.
For a broader view of the market, Hiring Insights provides on-demand reports drawn from Indeed’s job seeker profiles and resumes. These reports surface trends like job seeker demand, competition scores and average salaries, helping you set expectations and adjust your recruiting strategy for specific roles and locations.
Together, these tools support data-driven hiring decisions by revealing performance patterns and market trends that can help you improve results.
5. Recruit your way, at any stage
Whether you’re just getting started or managing hundreds of openings, Indeed adapts to your hiring process. Post jobs directly on Indeed if you don’t use an ATS, or streamline high-volume hiring with an Indeed ATS integration to automate job postings and help maintain compliance.
Using Indeed with your ATS helps you keep candidate information current across both systems and can speed up your hiring process.
6. Fill roles fast
With Indeed’s large candidate pool and tools to streamline the process, you can fill roles faster.
If you need to hire urgently on Indeed, these features may help:
- Screener questions can save you time by filtering out unqualified candidates early on
- Smart Sourcing can help you surface strong matches so you can focus on top candidates
- Automated messaging and interview scheduling can reduce back-and-forth to speed up the hiring process
- Enabling Indeed alerts lets you act quickly as soon as new applications come in
7. Affordable recruiting for every budget
On Indeed, you can post jobs for free* or sponsor them for extra visibility. Free postings, which may help you save on job posting costs, appear in relevant search results but naturally fall back as new jobs are added. Sponsored Jobs stay prominent as long as you set a budget and can be paused or closed anytime.
Sponsoring jobs on Indeed can be especially helpful when you need to hire quickly, hire hard-to-fill roles or reach candidates in a competitive market. Standard Sponsored Jobs typically receive more impressions and applications than free listings, giving your openings a stronger reach and a steadier flow of applicants.
A Premium Sponsored Job can add even more advantages. With it, you get advanced candidate and location targeting, proactive matching that surfaces quality candidates you can invite to apply, and the Urgently Hiring label that signals you’re hiring fast.
With a Premium Sponsored job, you also gain options like company branding and visuals that can help make your posting stand out.
*Terms, conditions, quality standards and usage limits apply.
8. Build and share your employer brand
With Indeed, you can also easily showcase your employer brand by strengthening your presence on Indeed Company Pages and the Employer Branding Hub. Together, they give candidates a clear sense of your workplace and help you attract top talent.
Data shows that employers who invest in the Employer Branding Hub see a 28% lift in brand impressions across Indeed and Glassdoor.[5]
When you use Indeed tools to highlight your company culture and values, you may:
- Attract candidates with the same values. Use your Indeed Company page to share photos, videos, benefits and employee testimonials to help job seekers picture themselves on your team.
- Build candidate trust through well-managed employer reviews. Job seekers spend about 25% of their visit reading reviews. Responding shows you value feedback and can strengthen your reputation.
- Increase brand visibility. Improve your employer branding using the Employer Branding Hub. Through it, you can manage and promote your brand across Indeed and Glassdoor with custom visuals, analytics and competitive insights.
9. Hire smarter with responsible and inclusive AI tools
Indeed’s use of AI is guided by clear, responsible AI principles. These principles keep fairness, transparency and human oversight at the center, so hiring remains a human-led process.
Indeed’s use of AI-powered tools may benefit your hiring by:
- Helping you find quality candidates faster. Indeed’s AI-powered matching identifies strong candidates from millions of resumes so you can review a focused list instead of every application.
- Saving you time on routine tasks. Indeed’s AI and automation in recruitment handles repetitive steps like screening or scheduling while you stay in control of decisions.
Indeed also offers Talent Scout, a conversational AI agent that helps you build shortlists, connect with hard-to-find talent and optimize job postings, all through a simple back-and-forth chat. It’s designed to save you time on sourcing so you can focus on interviews and final decisions.
10. Gain a competitive hiring edge
Indeed’s reach and technology can help employers stand out and connect with candidates quickly. Its scale means your postings are potentially seen by more job seekers, which may result in shorter time-to-hire than other hiring sites.
Here’s how the data supports that advantage:
- Indeed gets 4.5X more visitors than ziprecruiter.com[6]
- Indeed gets 25.6X more visitors than monster.com[7]
These numbers show how Indeed’s audience and tools give you greater visibility, helping you compete for talent in any market.
Conclusion: Is Indeed a good place to find employees?
Indeed pairs broad reach with tools that simplify every stage of hiring. Its large audience, easy application process and built-in analytics help you connect with quality candidates quickly and present your employer brand with confidence.
Ready to hire? Post a job on Indeed and start reaching the talent you need.
*Indeed provides this information as a courtesy to users of this site. Please note that we are not your recruiting or legal advisor, we are not responsible for the content of your job descriptions, and none of the information provided herein guarantees performance.
This article is based on product information available at the time of writing, which may change at any time. Indeed does not guarantee that this information is always up-to-date. Please seek out your CS/Sales rep for the latest on this topic.