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How to Make a Now-Hiring Flyer

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If you’re hiring new employees, a now-hiring flyer may help you attract candidates while reducing recruiting costs. This low-risk option can be a valuable addition to your recruiting strategy, in addition to job boards or social media postings.

In this article about hiring posters, find out where to place them and examples of what information to include when designing your flyer.

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Where to put up now-hiring flyers

Before designing your flyer, identify high-visibility locations where job seekers will see it. For example, you might use bright, eye-catching colors for flyers hung at a college campus. A clean, professional design might be more appropriate for an office building bulletin board.

As you consider different locations, you might start in the area near your company or job site, such as local coffee shops. You can also search for locations for your flyers based on your industry. For example, if you sell Christmas trees, you could advertise at a local college with horticultural and forestry programs.

Here are other places to hang now-hiringflyers:

  • Shopping centers or grocery stores with community bulletin boards
  • Streetlights or telephone poles in neighborhoods near your worksite
  • Bulletin boards in laundromats and shops
  • Community centers and libraries with space for local business advertisements

Ask permission before hanging a flyer and only use approved spaces. Following the rules helps build strong relationships with other businesses and establishes your business as part of the community. It’s typically best to ask for permission from the business, institution or organization. For locations such as utility poles, you might want to check with the city for specific laws.

How to design a hiring flyer

Your flyer’s design likely depends on your resources. If you have a graphic designer on staff, you could ask them to create a custom design using the company’s existing design software. If you don’t employ a designer, you may use the free flyer template in programs such as Canva and Microsoft 365.

Once you’ve selected a style and layout for your flyer, add your text and graphics, such as your company’s mission or values and your hiring needs.

Now-hiring poster ideas

As you add information to your now-hiring flyer, consider these content ideas:

Brand imagery

You can help your flyers stand out with images such as the company logo and photographs featuring the job site or your team. Visual elements can attract the attention of passersby, helping them notice your flyer on a crowded bulletin board. That said, make sure to ask employees for permission before using their photo on your poster.

Images can also convey important information about the company, such as its core values, areas of focus or product types. For example, if you’re hiring a fast-food crew member, you can use an image of your team in the kitchen, laughing and preparing food. This might attract job seekers interested in food service jobs. It can also display your workplace’s positive environment.

Job details

Include a brief job description so candidates can quickly see if they qualify. You might cover details such as hours, primary duties or the work environment. Since space is limited on a poster, you could include this information as a bulleted list.

For example, if you’re hiring for a warehouse position, you might list:

  • 40-hour workweek, typically Monday through Friday, potentially including nights and weekends
  • Overtime at 1.5 times the hourly rate and on an as-needed basis
  • Picking items, packing orders and reshelving items that weigh 50 pounds or more

Skills and qualifications

You can help potential candidates understand your expectations by listing the preferred or required skills and qualifications for the position. For example, you might need:

It’s also helpful to note if your company is willing to train the right candidates, which can emphasize your skills-first hiring approach. This may encourage candidates with transferable skills to apply, even if they don’t meet all your criteria.

Pay structure and bonuses

Include information about the expected compensation for the open job. You may communicate the pay structure in the following ways:

  • Starting pay: “Positions start at $25 per hour.”
  • Range: “Wages are $25 to $30 per hour.”
  • Variable: “Salary depends on qualifications. Please apply for more information.”

If your company offers various types of employee bonuses, such as a sign-on bonus or an incentive bonus, you can outline the details. For example, you might include, “Pay starts at $25 per hour with a sign-on bonus after 60 days” with a colorful graphic to draw attention. This can also help separate your company from competitors, beyond offering competitive pay.

Benefits

After the information about the wages, consider including a list of perks and benefits available to employees. Your benefits package might include the standard health insurance and retirement plan offerings alongside interesting perks such as:

Contact and location information

At the end of your now-hiring flyer, consider adding practical details about your company. This might include:

  • Company address and neighborhood
  • Phone number and email address
  • Who to contact for more information during business hours

If many employees use public transit, mention the nearest bus or train stops. You can also include details about any transit benefits your business offers. For example, you might include, “Conveniently located near bus line [#], and we offer discounted bus passes!”

A comprehensive now-hiring flyer provides the most compelling information about an open job in an accessible format. Once your flyer is ready, you can post it in key local spots to expand your candidate pool.

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