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Communications Manager Job Description: Top Duties and Qualifications

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A 14934827communications15.35marketing6.06public relations5.49communications manager3.01communications specialist1.9410291013170921000.0087518.82198000.00YEARLY561148732025-10-012025-10-312025-09-012025-09-302025-11-05Communications Manager, or Corporate Communications Manager, is responsible for overseeing the implementation of both internal and external communication strategies. Their duties include managing external communication channels like social media platforms, company websites and media relations, writing copy for company newsletters or memos and adhering to a company’s brand by publishing content and marketing materials.

14934827communications15.35marketing6.06public relations5.49communications manager3.01communications specialist1.9410291013170921000.0087518.82198000.00YEARLY561148732025-10-012025-10-312025-09-012025-09-302025-11-05Communications Manager duties and responsibilities

Communication Managers are responsible for many organizational and creative tasks to standardize and improve the communication efforts of their organization. They have the following responsibilities:

  • Collaborate with other teams to identify the public voice of the brand
  • Create style guides and brand voice outlines for all public relations, marketing, advertising and other vital departments
  • Consult with executive management to develop effective communication procedures and policies for various situations or crises
  • Draft press releases and speeches following organizational news
  • Write letters, interdepartmental memos and other business correspondence
  • Communicate with media outlets and journalists and create press kits
  • Develop materials to educate staff on communication practices
  • Coach and assist team members on improving communication skill
  • Perform communications research and monitor the progress of various communications strategies

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Communications Manager Job Description Examples

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Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

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What does a 14934827communications15.35marketing6.06public relations5.49communications manager3.01communications specialist1.9410291013170921000.0087518.82198000.00YEARLY561148732025-10-012025-10-312025-09-012025-09-302025-11-05Communications Manager do?

Communications Managers typically work for corporations, public relations firms, government agencies or non-profit organizations to make sure that their employer’s marketing and communication initiatives accurately represent their brand. They collaborate with marketing or communication teams to develop strategies for engaging with customers, media personalities and internal company employees. Their job is to oversee the marketing and communications budget, manage publication calendars and delegate assignments among their team members.

They may also be responsible for looking for ways to improve their company’s internal communication channels by investing in better software programs or enhancing communication protocols.

Communication Managers skills and qualifications

Communication Managers use a variety of soft skills and industry knowledge to best develop, monitor and revise an organization’s communications strategies, which include:

  • Exceptional communication abilities, including writing, speaking and active listening
  • In-depth knowledge of best writing and messaging practices for business correspondence, public relations, advertising, marketing and sales copy and social media
  • Professional understanding of crisis management,
  • Ability to effectively engage with team members of all levels and across departments
  • Great project management skills, including time management, goal-setting, multitasking and prioritization
  • Good data analysis, problem-solving and critical thinking skills
  • Advanced organization abilities
  • Leadership abilities, including training and mentorship

14934827communications15.35marketing6.06public relations5.49communications manager3.01communications specialist1.9410291013170921000.0087518.82198000.00YEARLY561148732025-10-012025-10-312025-09-012025-09-302025-11-05Communications Manager salary expectations

Communications Managers make an average of $68,694 per year. Salary depends on level of education, experience and geographical location.

Communications Manager education and training requirements

14934827communications15.35marketing6.06public relations5.49communications manager3.01communications specialist1.9410291013170921000.0087518.82198000.00YEARLY561148732025-10-012025-10-312025-09-012025-09-302025-11-05Communications Manager candidates likely have at least a bachelor’s degree in communications, marketing, advertising, business administration, public relations or another relevant discipline. Some candidates may also have a master’s degree in one of these disciplines. These programs allow candidates to train in writing, messaging, psychology, statistics and media, developing necessary skills and industry knowledge. Other practical training may be gained from internships, cooperative education experiences and on-the-job training from previous professional experience.

Communications Manager experience requirements

Many 14934827communications15.35marketing6.06public relations5.49communications manager3.01communications specialist1.9410291013170921000.0087518.82198000.00YEARLY561148732025-10-012025-10-312025-09-012025-09-302025-11-05Communications Manager positions require leadership responsibilities, so candidates should have previous experience in communications, public relations, marketing, advertising or other relevant industries. Some candidates may have served in administrative support roles in these departments or as team members in these areas.

Communications Managers should have experience in the industry in which they work. Previous experience allows them to create communications that accurately represent the industry and the company. Some Communications Managers may also come from a related industry, transferring their communications skills from one role to another.

Job description samples for similar positions

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Frequently asked questions about Communications Managers

Three individuals are sitting at a table with a laptop, a disposable coffee cup, notebooks, and a phone visible. Two are facing each other, while the third’s back is to the camera. The setting appears to be a bright room with large windows.

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