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Beauty Advisor Job Description: Top Duties and Qualifications

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A Beauty Advisor, also known as a Beauty Advisor Associate, helps customers find skincare products and cosmetics that suit their needs and preferences. Duties to include in your job description for a Beauty Advisor are greeting customers, inquiring about their current makeup routine and demonstrating products.

Beauty Advisor duties and responsibilities

Beauty Advisors help ensure customers are satisfied with their skincare, makeup and fragrance selections. Consider listing these specific duties in a job description for Beauty Advisor positions:

  • Greeting customers promptly
  • Asking questions to assess customer needs and preferences
  • Providing customized cosmetic and skincare recommendations
  • Demonstrating how to use products
  • Applying or testing makeup and skincare products on customers as permitted, showing correct application techniques
  • Cross-selling additional products and accessories to customers
  • Processing sales transactions
  • Organizing the sales area and replenishing inventory

Hire your next Beauty Advisor today.

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Hire your next Beauty Advisor today.

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Our mission

Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

Read our editorial guidelines
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What does a Beauty Advisor do?

A Beauty Advisor is the primary Retail Sales Associate for cosmetic specialty stores and cosmetic counters within department stores. When they carry out the duties listed in the job description of a Beauty Advisor, they educate customers about products, helping them select the right product for their needs and ensuring they use it properly.

Successful Beauty Advisors can contribute to sales growth and strengthen customer satisfaction and retention rates.

Beauty Advisor skills and qualifications

Beauty Advisor candidates need certain skills and qualifications, such as:

  • Strong understanding of skincare, makeup, haircare and fragrance products, including ingredients and uses
  • Familiarity with skin types and proper skincare techniques
  • Interpersonal and customer service skills to develop rapport with customers
  • Verbal communication skills to provide clear advice and instructions to customers
  • Problem-solving skills to overcome selling objections and handle customer complaints
  • Comfort applying products on customers and demonstrating techniques (if store policy allows)
  • Math skills to properly change and conduct inventory
  • Computer skills to operate point of sale (POS) systems and email software

Beauty Advisor experience requirements

If your new hire joins an established team, previous retail experience and basic knowledge about beauty products may be sufficient. However, you may wish to require experience in beauty sales or cosmetology in your Beauty Advisor job description if your new hire is joining a less experienced team.

Beauty Advisor education and training requirements

Formal education isn’t required for Beauty Advisors. Instead, quality applicants may have cosmetology skills, including product and application knowledge, or customer service skills. Some employers may prioritize candidates with a certificate, diploma or associate’s degree in makeup artistry or cosmetology.

As you write your job description for Beauty Advisor positions, you may opt to include retail sales certifications as a preferred qualification to attract quality candidates. Examples of relevant credentials include the National Association of Sales Professionals’ (NASP’s) Certified Professional Sales Person (CPSP) certification and the National Retail Federation (NFR) Foundation’s Customer Service & Sales designation.

Beauty Advisor salary expectations

According to Indeed Salaries, the average salary for a Beauty Advisor is $33,412 per year. When determining how much to offer a candidate, consider their location, experience, training, skills and certification status..

Beauty Advisor salary expectations

2025-10-017.2518.5837.90HOURLY
  • Common salary: 18.58 HOURLY
  • Typical salaries range from 7.25 - 37.90 HOURLY
  • Find more information on Indeed Salaries

*Indeed data – 2025-10-01

Job description samples for similar positions

If the Beauty Advisor job description outlined above doesn’t match the details of your open position, review these related job titles:

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Beauty Advisor job description FAQs

Three individuals are sitting at a table with a laptop, a disposable coffee cup, notebooks, and a phone visible. Two are facing each other, while the third’s back is to the camera. The setting appears to be a bright room with large windows.

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Job Description Examples

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