Content Writer Job Description Sample

The key to attracting the perfect applicants for your open Content Writer positions is an effective job description. To help you create a Content Writer job posting without having to start from scratch, you can use our customizable template to highlight your specific needs for a content writer.

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What does a Content Writer do?

Content Writers create written material for websites and other types of media. They are often given a project from a content team that includes marketing professionals, project managers and executive officers. Content Writers must adhere to specific style guides and any content requirements that a company may have. Content Writers play an essential role in search engine optimization, which drives web traffic and sales, and they’re responsible for explaining topics in a clear, actionable way.

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Content Writer duties and responsibilities

Content Writers are responsible for style and format consistency across all projects and communicating with other team members to create the best content possible. Other duties and responsibilities include:

  • Completing writing projects, meeting deadlines and following content requirements in terms of style and project specifications
  • Revising content whenever customers or clients request changes
  • Helping create style guides or suggesting changes to ensure content is consistent and clear
  • Working with customers to define their content needs
  • Conducting research on any given topic

Content Writer skills and qualifications

Writing requires a wide range of abilities and knowledge, including:

  • Understanding grammar rules and how to construct clear sentences
  • Being mindful of things like flow, readability, and sentence variety
  • Computer literacy, as content writers use computers to create projects and to communicate with their team
  • An understanding of search engine optimization best practices
  • The ability to cooperate with other writers and editors to complete projects
  • The ability to give feedback on writing projects

Content Writer salary expectations

A Content Writer makes an average salary of $16.89 per hour. Pay rate may depend on level of experience, education and the geographical location.


Content Writer education and training requirements

Content writers typically need a bachelor’s degree. Many have a master’s degree, and companies that specialize in fields like science or mathematics may prefer Ph.D.s or people with experience in a niche area. Content Writers can also complete additional training and certifications from community colleges, online organizations and universities. These qualifications aren’t required for all positions, and many writers advance through their careers with only a bachelor’s degree and real-world experience.


Content Writer experience requirements

Writers can find entry-level work out of college or even while completing their degrees. Many writing jobs may only require one or two years of experience, and some companies hire candidates with internships or work done while in college as substitutes for real-world experience. For mid-level writers or Content Writers working on complex projects, three years of experience or more is acceptable.


Job description samples for similar positions

Lots of people are involved with content creation, so you’ll find lots of writer skills that overlap with similar positions. If you’d like more inspiration to help you create the perfect job posting, review our job description samples for similar roles:

Job Description Examples

Need help writing a job description for a specific role? Use these job description examples to create your next great job posting. Or if you’re ready to hire, post your job on Indeed.

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